Milestone
In-product gamification for SaaS
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Rohan Chaubey

Milestone - Interactive, gamified product tours for SaaS

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Make onboarding a breeze & skyrocket engagement with Milestone. Build personalized, interactive tours with gamified elements & smart triggers - all without writing a line of code. Fun & effective, it's the user activation secret weapon for SaaS.

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Sasha Zaiats 🇺🇦
Maker
📌
👋 Hey Product Hunters! I'm Sasha, COO & co-founder of Milestone. As a UX Designer, crafting intuitive experiences is my jam. But traditional onboarding tools? SKIPfest. (‍ Anyone else skip those "Here's the Dashboard" tooltips?) The struggle is real: a whopping 75% of users churn because of bad or non-existent onboarding. Milestone solves this. We built a no-code gamification platform to make user onboarding engaging and effective. Here's the magic: 🕹️ Interactive tours: Ditch passive clicking! Get users involved with gamified steps. 👥 Super-personalization: Show the right features at the right time with advanced triggers. 💻 No-code builder: Build flows in minutes, no developer needed. 🪄 🎉 Virtual assistants & rewards: Keep users motivated with friendly guidance and fun rewards. We're passionate about building a better onboarding experience. What are your pain points? P.S. We'd love your feedback on the platform! 💚
Anastasia Liamets
Maker
@sasha_zaiats happy to build it with you❤️ btw everyone who's asking me about the video – here's the creator haha
Sasha Zaiats 🇺🇦
Maker
@ena_gluhakovic thanks a lot! Currently, we incorporate animated GIFs to celebrate user milestones, such as completing steps or flows, with options like confetti, party poppers, and words of encouragement. We enhance engagement through interactive flows, empowering users to choose their next steps with our branching feature. In our upcoming release, we’re developing a sophisticated rewards system where users earn points for their activity and habits on the platform. These points can be redeemed for perks like early access, trials, or discounts. We provide intuitive tools and APIs for easy implementation. Regarding virtual assistants, we’ve begun with three protagonist avatars and are expanding their capabilities to include personalized and engaging video attachments, enriching the user experience.
Sasha Zaiats 🇺🇦
Maker
@yanffernandes thanks 😊 Would love to hear the feedback about usability of the product! As more and more people are requesting version for mobile, we probably would thing towards this direction too! As for GIFs on landing page: we recorded platform with ScreenStudio. And then I turned them into GIF format
Wiz
@sasha_zaiats LOVE IT! Gonna give it a go
Nicolas cacciavillani
@sasha_zaiats congrats!! Tools that help users keep engagement through onboarding are a must! 💪🏻💪🏻
Anastasia Liamets
Maker
Hi, Product Hunters! 😸 I'm Anastasia, CEO and co-founder of Milestone. As a Product Marketing Manager working with B2B SaaS startups, I felt the struggle of building an effective, interactive user activation and engagement. Especially at scale. The only way was to use generic, impersonal, hard-to-use and expensive tools: ❌ Static product tours ❌ No gamification, boring experience ❌ Personalization locked behind sales calls ❌ Need hours of developers time We decided to fix it, and built Milestone: Milestone – the no-code gamification platform to supercharge user onboarding, activation and engagement. Why Milestone? ✅ Interactive & actionable tours: No more passive clicking! Get users engaged with gamified steps. ✅ Super-personalization: Advanced triggers show the right features at the right time. ✅ No-code builder: Build flows in minutes, no developer needed. 🪄 ✅ Virtual assistants & rewards: Keep users motivated with friendly guidance and animated rewards. Plus, the magic: – Build inside your product with a Chrome extension – Hotspots to trigger flows seamlessly – Highly segmented user targeting – Sneaky conversion analytics to track progress – Fully white-labeled for seamless integration – Unlimited flows & team members – Startup-friendly pricing: get 50% off annual plan or first 3 months! We ❤️ your feedback! What do you love about Milestone? Any additional features you’d love to add? We'll be here all day answering questions & soaking up your feedback!
@anliamets Congrats on the launch! 🚀 Love the list of magic that you've listed 😀 What would you say is the main reason users dismiss onboarding popups? And how do we use Milestone to address this?
Daniela Morales
Love this! Congrats on the launch, I’m super excited to try Milestone! @anliamets
Anastasia Liamets
Maker
@jgani haha we love magic! 🪄 I'd say personalization is a key, with the right message at the right moment onboarding will be just 'unskippable' as it target the pain points user wants to solve right now. What do you think about it?
Pradeep Malakar
@anliamets congrats on the launch.
Anastasia Liamets
Maker
@danim136 thanks, ami!
Cameron Scully
Quite cool. i made a case study around this strategy.. I'm fully for it https://www.growtharchive.xyz/st...
Anastasia Liamets
Maker
@cameronscully_ woww, that's amazing! ⚡️ will check it out what was your biggest insight?
Cameron Scully
@anliamets Increased trial to conversion rate and user retention from the gamified self-learning process
Tyrone Robb
It's a great use of gamification and a great design for a first launch. Is it only applicable to the web? Will a Flutter integration be coming soon? Good luck @anliamets and team
Andrei Ionescu
Maker
@ty_robb thank you for your feedback, Tyrone. Cross-platform onboarding is one of the ideas we are exploring for the next iterations.
Tyrone Robb
Halyna Prykhodniuk
This looks really promising. Personally, I hate taking product tours, but when skip, I feel stupid not knowing how to use it 😂
Sasha Zaiats 🇺🇦
Maker
@halyna_plagiarismcheck_org YEES, literally my words! I used to skip skip skip the boring tour, and then I am like “hm, what to do here?”😅 So hoping by having flexibility with using triggers (helping when it is needed, at the right time) + showing features to specific segment ~> will dramatically improve users experience 😋🙌🏼
Halyna Prykhodniuk
@sasha_zaiats 100% agree)
Micha Cassola
Sounds like a dream to be onboarded this way. Makes the company seem fun with the gamification and generous thanks to the rewards. Also building those experiences sounds fun! Will give it a try once my company becomes large enough! 😍
Anastasia Liamets
Maker
@michacassola I'd be lucky to onboard a client like you! 🤘🏼 wishing you all the best to grow as fast as possible
Germán Merlo
Hey Anastasia! Definitely I’m gonna try it out because the product we’re launching soon needs a tour like this. Thanks for helping on that and I wish you all the best here.
Anastasia Liamets
Maker
@german_merlo1 excited to hear that! let me know what you think
Audiencon
This is a fantastic idea, Anastasia!! Good luck with launch 🚀
Anastasia Liamets
Maker
@audiencon thank youu, buddy!
Nermin Zejnilovic
Hi Anastasia, gratz on the launch! Actionable tours, super-personalization, and a no-code builder could be appealing for businesses looking to streamline these processes. Nice! Here are a few questions and thoughts: You mentioned advanced triggers for super-personalization, but can you elaborate on the level of customization available for creating unique and tailored experiences for different user segments? I look forward to hearing more about Milestone! Good luck! :D
Sasha Zaiats 🇺🇦
Maker
@nermin_zejnilovic thanks!🙏 Sure, I would love to answer! So we have 2 main personalization features: 1) triggers - by time spent on the platform - by action taken (clicked on button, entered specific page) 2) segmentation by role (we would integrate with you platform). So for example Developer and Designer would have different journeys 3) branching Letting the user what to do next by providing options and attaching flows to each What do you think about these?
Nermin Zejnilovic
@sasha_zaiats I love the way you did personalization. I can see that you are #1 right now, good luck. :D
Valeriia Dziubenko
Congratulations on the launch, team! The tool looks like a real gem for increasing user engagement. Can you please let me know how it differs from similar solutions like UserGuiding, for example?
Anastasia Liamets
Maker
@valeriia_dziubenko thanks a bunch!❤️ our philosophy is to build interactive experience for B2B, like Duolingo for SaaS. we have easy capturing, so you can create flows literally in seconds, and gamification elements like asking users what they want to learn today, animations and it's just the beginning!
Julia Engelsmann
I love the fact, that you don't need a developer and the gamified part! Sounds really great. I'm looking forward to try it out! I wish you all the best
Anastasia Liamets
Maker
@julia_engelsmann thanks a bunch!❤️ don't hesitate to share your experience w us
Toni
Congrats on the launch, and kudos for creating a nice looking, fun and easy to use Product Tour Editor ! Everything now is about "show, don't tell". Well Milestone does exactly that and helps you show your product in action instead of screenshots and never ending loom videos. Love it.
Anastasia Liamets
Maker
@toni_pm yesss, I LOVE the analogy!😻 thanks a bunch for supporting us!
Shubham Pratap Singh
Congratulations on the launch 🎉
Anastasia Liamets
Maker
@shubham_pratap thanks ☺️
Anthony Latona
💡 Bright idea
I wish this was launched a couple months ago... I was looking for THIS exact thing. I tried a ton of other options and ended up with a weird open source mess instead. Tons of people will sign up for complex platforms and abandon because it's hard to get things set up. A good example would be a social media management tool (buffer, taplio, etc...). There are 100 features and you have to figure out what to do, how to get started... and that process is a challenge that can make users not get started. Good onboarding to show off the features is a huge way to get people to stick with the platform and reduce churn. Excellent product and congrats on the launch!!
Sasha Zaiats 🇺🇦
Maker
@anthony_latona well said! Thank you so much!! I am curious to know which open source you have used?
Anthony Latona
@sasha_zaiats I ended up using this free solution, https://shepherdjs.dev. It's not terrible, but it's sort of basic and takes quite a bit of time to set up. If there was ever a low cost tier, I'd surely use milestone though. Looks cool for sure, but a bit too much for me at this point... Anyone with a profitable SaaS should invest though for sure.
Daniel Zaitzow
@sasha_zaiats Big congrats on the launch! I really love the idea behind this tool / others that take on the onboarding flow by adding gamification for no code folks trying to implement solutions that simply just work. I guess the main differentiator between this and say an arcade or even Intercom's product tours would be the gamification component? I'd love to hear a little more about your differentiators for the tours!
Daniel Zaitzow
@sasha_zaiats I also really like the introducing milestone video and site style - features / pricing / terms / privacy policy and some social links - no frills but all things that I'd be looking for.
Sasha Zaiats 🇺🇦
Maker
@dzaitzow Thanks! Our main differentiators is gamification and dragging user throughout the platform. As for gamification we have branching, animations and virtual assistants. stay tuned, because we just launched this one, but are already planning something wow!! P.S. we have almost similar surnames, lol
Sasha Zaiats 🇺🇦
Maker
@dzaitzow thaaank you!! So glad to hear that:)
Jason Levin
😹 LOL
WHY AM I DANCING TO THIS VIDEO! GREAT WORK. EPIC.
Sasha Zaiats 🇺🇦
Maker
@iamjasonlevin OMG, yes. it happened the first time when i did not start to hate the audio while editing, ahaha. I am still dancing while listening !! Pam pam pam, pam pam param pam, hehehe
Philipp Kundratitz
Congrats on your launch, Milestone look like a real gem! Properly onboarding and retaining users is at least as important as getting them to sign up. I can see this to be a very useful tool for founders and product teams!
Anastasia Liamets
Maker
@pkundr we actually believe soon everyone will be using gamification in their onboarding – excited to implement it! thanks a lot for support❤️
Ashutosh Raj
Amazing to see this @anliamets ! Great product.
Anastasia Liamets
Maker
@ashutosh_raj THANK YOUUU
Matej Cabadaj
So proud of you! I am following your journey for some time now and to be honest....milestone looks even better than I thought it would! 🤩 I will definitely look more into it and see if and how I could implement to mintment! ☺️ All the best today and huge congrats! 🏆
Anastasia Liamets
Maker
@matej_cabadaj thank you SO much!😻 I'm so happy to build in public and meet such amazing makers like you
Daria Okhotnik
Absolutely love the idea, huge potential there! From my experience, most companies focus on the customers bring them recurrent revenue, but there’s actually a huge potential in making an extra effort for those who just signed up. Rooting for you & Milestone front row center ✨
Anastasia Liamets
Maker
@daria_okhotnik this is SO true! thanks a lot for your support❤️
Sasha Zaiats 🇺🇦
Maker
@daria_okhotnik yes, absolutely agree that it is important to take care of new users. The data is saying that 75% of users churn within first 7 days, not understanding the value of the product… we are trying to “tell a personalized story” tailored to every user. Additionally, our product can be used for current users, when releasing new features for example😄