The focus of this would be what happens after I die, right? From my feeling, you would then use this once and maybe from time to time for updating something, but why would someone use this continuously?

I've been really impressed with how thoughtful Lantern has been with product updates and enhancements to date. Can't wait to try premium!

Hi Hunters! I'm Liz, Co-Founder and CEO of Lantern (www.lantern.co). First, thank you to @alexisohanian for hunting Lantern! Why do we know how hard the end-of-life and death process can be? We've been there. And, we were totally unprepared. Lantern began in the fall of 2018 with one sentence: “I think we need to do something about death.” Some background: I lost my dad when I was 9. So, when my grandmother (my dad’s mom) died in the winter of 2018, I was tasked with all of the planning that ensued. I walked into the nursing home where my grandmother lived and was confronted with two police officers, a nurse, my grandmother’s body, and a question of “what do you want to do next?” Needless to say, the experience was overwhelming, complicated, and pretty much entirely unguided. I started asking questions about why a better option didn’t exist and turned to @alyssaruderman, my go-to person for cracking a difficult challenge (and now Co-Founder and COO of Lantern!). Together we started answering that question with “it should and we should build it.” Today, we provide step-by-step guidance for navigating life before and after a death. Whether you're just preparing or recently experienced a death, you'll find all the tools, resources and services you need. This week, we launched Lantern Premium. With Lantern Premium, you can work your way through relevant tasks, store important information, and track and share your progress for just $27. Lantern can be used personally or as an employee benefit. We know every person should have an end of life plan but so many of us don't. Lantern makes it simple and all in a beautiful user experience. Want to check out Lantern? Sign up today and use code HUNT2020 for 15% off Lantern Premium. Send any questions our way! Liz

Lantern is a necessary product and I am so thankful to see it out in the world, created and executed by a team of brilliant leaders determined to make end of life management and planning easier. Thank you for all you do and all of the people you will help!

Great idea, and a great product.

The thought of dying is scary and I think that is probably why we as a society don't talk about it enough. I wouldn't say Lantern made me excited about death (who would be?!), but it definitely made me feel more at peace with the idea. Excited to see the premium features!

This product is incredible, not sure how it wasn't around before but I'm glad it's here now! Keep up the good work!

I love it. The idea of death is obviously daunting but it's a reality. As an avid planner with anxiety, Lantern makes me feel so much better. I can plan ahead and have the tools just in case something does come up with someone close to me. The entire interface is calming and nothing about it is morose. It's a brilliant idea.

I believe this product is fundamental. Too often people die without any thought as to their end of life plan. Obviously deaths can be unexpected, but in the most part people should be prepared. Without preparation, tough decisions fall to family members that are even less prepared to tackle them, and often results in families falling apart. This is easily preventable when a product like Lantern exists to help navigate people through both pre-death preparation (as morbid as that may be), and to take the burden off family members post death. It is a full-service product that ensures everything is taken care of, so you don't have to worry about anything once you do pass, and to know your family is being taken care of too. I think what Liz and Alyssa have created with Lantern is an innovative product that will be essential for people dealing with life before and after death.

The product slaps...you in the face with sensible thinking of life preparation.

I'm glad someone is bringing this to light and starting a conversation. I have a great friend who works in Hospice (10 years) and she's had a newsletter for years. There may be synergy if you wanted to be connected..

The new version of Lantern.co is easy to use and fulfills a huge and previously unmet need.

Beautifully designed product for a true need (even for millennials like me!)

Lantern is a necessary product! I wish we had it when my stepdad passed a few years ago, but I know it will be helpful for the future. When overcome with grief, it’s so helpful to have something to rely on to guide you through. Go Lantern!

I am a transplant hepatologist (a liver doctor) and am very glad that this product/company exists. As a doctor this is my least favorite discussion to have with my patients, but it is so important. I have recommended this product to several social workers at my hospital as well, because it’s approachable and user friendly. On a personal note, I have also recommended it to friends who have reached out to me when they were struggling with how to discuss end of life issues with other friends (we are in our 30s). I find Lantern’s approach to be both sensitive and practical. I would absolutely recommend.

This is filling a real hole in the market!

I am glad to hear that planning for death is a growing topic. Its very mature to admit what's coming and make rational decisions that should help the loved ones before the time is due. Great job!

This is an incredible product, especially for 2020!!!

Lantern.co is a comprehensive resource for my parents (and me!) to plan ahead. There is so much unknown, it's scary. Thankful to Lantern, this resource is such a blessing! #proudinvestor

Good idea, serving a universal-yet-somehow-niche-seeming need. I envy all the fun bits of cultural variation you'll get to learn about growing this! Case in point - I could send this to my parents (colonized Anglosphere) and actually have a serious conversation, though probably not until after a few drinks. If I sent it to my (Sinosphere) in-laws, I couldn't begin to guess how long it would be before they acknowledged my presence in the same room again...