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Gosh, I love this thing. 😻 Finally something useful.
Awesome tool guys! 💪
brb, I have to update our scheduled emails.
Thanks @benln for hunting us ;) We are super pumped to hear the feedback from Product Hunt community!
From day one at Growbots we strive to make salespeople and marketers’ life easier by equipping them with the best possible tools. Recently we’ve decided to solve another struggle in their day-to-day job and answer the question: what is the best time to send emails?
Some of you might say, that this was solved by numerous companies a long time ago, but, in fact, no one has ever got further than trying to establish some general rules (i.e. Tuesdays mornings are the best!!). Is it enough? I don’t think so. After all, you’d expect a CEO of a small startup to be responsive in a different way than a Director in a Fortune 500 company, right?
Thanks to the fact that we provide our customers with a huge database of potential customers and email automation tool in one place, we were able to gather enormous dataset containing information on responsiveness across different industries, countries, and departments.
Of course, we couldn’t sit on this data for too long without sharing it. To make it easily accessible, we used machine learning to create this email sending time optimizer. Go ahead and play around with it. It’s time to empower your email campaign with the right timing :)
@benln @growbots_ @pietruszynski Congrats on the rollout, guys. This tool looks extremely useful. These types of benchmarks are great for identifying actionable email send time experiments.
@benln @growbots_ @osbennn yes, some people say that the average positive response rate to cold emails is 1% - which is completely not true if you do it right!
@benln @ram_rayavarapu strange, can you send me details to greg @ growbots?
@benln @pietruszynski Will email timing still work if everyone did it? And does email analyzers like Google's Priority inbox foil this strategy?
With more and more companies executing cold mailing strategies - timing becomes crucial. It's a great tool to find out when your audience is most likely to engage!
@mkurleto thanks Mateusz, I hope we will help you to improve results.
Good job, guys! It always amazes me how technology is evolving so fast. Tools like this can really make a difference with newsletter based businesses.
Email is not dead at all, and I think I need to start working again on my mailing list.
@erikemanuelli thanks! A/B testing campaigns on your own can take really long time, that's why we've decided to extrapolate data from over 10M emails sent by our customers to show some larger scale benchmarks. Hope it helps!
Time is indeed the most critical factor for success. Looking forward to deep dive and see what we can learn with all the know-how you provide on the matter
@tmoulos great, you can also have a look on some of the tips on writing the emails from our blog ;)
Love the free tool powered by all this knowledge. Looking forward to deep diving into this tool ASAP.
What a great idea. I need to explore more, but this seems very smart and helpful. We write thousands of emails per week, and many remain unanswered or get answered late. Hopey this will be a solution!
@radekzaleski We didn't come up with parameters upfront, just analyzed data and chose parameters that were statistically important. My guess is that if for example, a company is still small after 20 years it becomes stable and people don't search for new solutions and changing their processes that often.
@pietruszynski what are your "guesses" based on? What is the effect between type of industry and email open rates? Can you please elaborate a little bit on the research you've done to create this tool?
@aleksey_narko Alex, we analyzed results from over 10M outbound sales emails sent by Growbots customers to build this tool. So there's no guess when it comes to the data, just behind the reasons for such results ;)
@pietruszynski Greg, being an SDR 10M emails doesn't impress me as I am sending between 800 to 1000 emails, which based on my stats means that you may have analyzed 200 SDRs to get this data. Given the variety of points you take into consideration (industry, size of the company, position) and many more that you don't (like culture differences for example) it would be great if you can provide more data on your research rather than a 10M outbound emails figure. To sum it up -> research case study would be a great asset to this tool :)
Love this tool, thanks for sharing! You can find a lot of tips online for the best times to send emails, but this takes it one - or actually several - steps further. Timing is so incredibly important with emails; there are always big discrepancies in open rates depending on the day and time you send it, so this comes in very handy.
Once again, I'm loving this tool and I'll be using it for every important email I send.
Freaking cool tool and lucky to find it here. Voted up and looking forward for the expension and growth of the Growbots.
This product looks delicious. Because most email marketers use a scatter shot approach to sending email. I have found my sweet spot but know a huge volume of bloggers and marketers are still searching for that perfect time frame to boost clicks, sales, and engagement. Happy to share this with my 51,000 Twitter followers.
Wow! Such a cool product. I just thought about seeing it live and when I saw on your product page, the timing, based on a plethora of factors, I was amazed like job position, country and year!
Thanks for making email marketing easy and fun again.
Tweeted it :)
-Swadhin
Congrats on the roll-out. Coming from both sides of the marketing equation (as a startup and in PR), I know how important timing is when sending emails, especially for organizations with a diverse geographic distribution, in terms of clients and colleagues.
@jangelor yeah, the optimum timing for different time zones varies a lot - I was surprised to see such huge variation.
@pietruszynski Does it also work for other means of communication, like IM, social shares?
@jangelor I think that if people are on their emails they're not checking Facebook... but it might be a good idea to try social media outreach when the email response rate is low ;)
Neat! Always incredibly useful to find stuff like this that's backed up by real data and this gives everyone a great baseline to work with. Look forward to learning more about Growbots and like Gal very interested in hearing about any future features.
@helpstartmysite thanks James, we will be sharing more best practices soon!
I've seen a lot of tools throughout the years that help with email marketing but none of them had the ability to break down the demographics so specifically. Fantastic idea!
I'll be sharing it with my friends who are in the industry.
@yanivgoldenberg Great to hear that, fingers crossed for your results!
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