Always gonna say myself/my products. Primarily through research, but I had to invest in some tools to make it happen. But my answer is always going to be myself.
My best investment is in my first startup. Yes, it did not become a unicorn, but I gained invaluable experience creating and developing a team, sales, and the first complex product. This experience allowed me to move on.
I believe that while you are young, the best investment is education and development, then you will be able to earn money and then you can invest in real estate
Choosing the best investment is a common dilemma. While education and startups are important, real estate offers a tangible and potentially lucrative asset. Check out https://london.realestate/ to explore opportunities in London's real estate market and discover why it could be a solid investment choice.
I have done about a dozen startup angel investments and about a dozen passive investor in real estate funds. So far the angel investments haven't gone full cycle (as expected), and half of the real estate investments have gone full cycle. The returns range from 1% annualized return to 34% annualized return, with a weighted average of 16% IRR. So I'll say real estate investing is not bad.
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Education is always the top1 investment if talking long term, my opinion.