There are a bunch to explore and quite depends on your product type & industry.
But generally speaking, a freemium model sets better expectations from the user's standpoint. If you have really good valuable features, it'll be easy to upsell.
Then again, a credit-based pricing model (what Notion has) is another one I've found interesting (but only if you're able to strategize it optimally).
@nayan_kulshreshtha Thank you! This is my product
emailemu.com
It is a place for people to discover emails from competitors without having to subscribe to hundreds of email lists.
My initial thinking would be a free limited account and to access all the features it would run rough 10-20?
@wyatt_feaster Hi Wyatt
EmailEmu looks cool. The alliteration in the name is 🤌.
This pricing strategy sounds good to me.
My take here is:
1. We need to identify the 1 (or maybe 2) basic features of EmailEmu that will drive people to sign up. For example - you sign up with calendly because it's easy to setup meets.
If that 1 feature is easy to maintain and scale, have a freemium pricing - basic features free and then supporting features at a cost. This will ensure users are coming back again and again and giving you the opportunity to upsell (how calendly does).
2. If the basic feature (the one that triggers sign ups) is not as scalable and easy to maintain (maybe high cloud cost is involved), then there might not be many options but to have a 14-day trial and then a paid plan.
This is just my opinion on pricing. The best insights can only be achieved through some A/B testing I guess!
@nayan_kulshreshtha that is super helpful! Thank you.
Something to consider.
My initial thinking on that is that the premium feature would involve access to the code of the email at least to start.
But that’s a good point about a/b test pricing and feature strategies to see what sticks.
Having a free-trial option is crucial imo for anything short of big B2B sales. People are much more willing to buy something that they can test out themselves
@daniel_hunt4 Thats a great point! Have you found success with any specific time frame? Here is my product.
emailemu.com
I was initially thinking free and then the paid account.
Great questions Wyatt. I think this all depends on your product and your audience. In our case for example, the freemium model (based on product-led growth) works best.
@gusoliveira_b4a emailemu.com is my product. It’s a place for users to go reference industry leading companies emails without having to subscribe to hundreds of email lists.
I have been thinking about a free and paid plan.
Audience I think would be marketing folks and entrepreneurs
Currently looking into Freemium vs WBP vs Free Trial (14 day) - Still not exactly sure where we are going to land - I think it is important to be aware that pricing is a fluid part of your product offering.
@wyatt_feaster Wow, but I couldn't find a pricing page on Emailemu. Maybe you could provide an introduction? Our product is Echo AI, and it's scheduled to launch this week, with plans to be available on the App Store and Play Store next week. I'd also be very interested to hear your thoughts about it :)
@cld do you think that is something I should have even on the pre launch site. I was using that as more of a validation approach. I’ll take look and let you know!
At Logomakerr.ai, one effective strategy has been our straightforward $29 package, which provides startups and small businesses access to professional logo design and customization. This affordable approach opens doors for a wide range of clients.
Additionally, offering a tiered approach with added features like brand kits, mock-ups, and social media packages has resonated well with clients seeking comprehensive branding solutions. Our flexible payment methods further enhance customer convenience and satisfaction.
Great questions Wyatt. I think this all depends on your product and your audience. In our case, for example, the freemium model (based on product-led growth) works best.
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