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What are some effective ways to measure the success of customer-centric products?
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Ongro
Measuring retention and engagement are essential metrics for evaluating the success of a customer-centric product.
- Retention measures how many customers continue to use the product over time, indicating their satisfaction with it.
- Engagement measures how often and how deeply customers interact with the product, providing insight into how well it meets their needs and delivers value.
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Customer satisfaction, NPS, retention rate and revenue growth. Also user engagement is a important component.
Very curious, because in Wildmetrics we are working on specific reports to understand how your customer use your product.
We have reports for specific things:
- How many trials are really activated?
- How many customers are really onboarded?
The goal with this is understand who needs to be reach out to help them to use our product..
Metrics around this could be:
- AHA moments reached in for a trial user
- Average Retention
- AHA moments reached for new customers
