I've talked to at least 50 entrepreneurs in the past one month on product hunt. And I usually message them on the day they launch
And I always ask them in the DMs:
'Did you email your waiting list about your launch?'
Let me tell you what most of them tell me:
'Waiting list? I didn't build a waiting list'
*sigh*
Even if someone of them DO build a waiting list, they don't bother emailing them before the launch
My question is this:
'If you never wanted to send emails to your launch list, why did you build it in the first place?'
You can get 50% more users if you have an email campaign you send to waiting list before launch
And with ChatGPT, i'm sure it wouldn't take more than ten minutes to write one email!
so if you are a founder who is going to launch very soon - Make sure to build a waiting list and send emails regularly building up the hype of the product