Freepik AI Assistant - Combine ChatGPT image generation with Freepik AI tools

The Freepik AI Assistant gives you the ChatGPT image generation and combines it with all of Freepik AI tools including Magnific upscaling, Veo2 video generation, image retouch and much more.

As most of us know prompting can be tricky. But with the chat UI, you can guide the image generation with natural language. It can be much more effective than trial an error approach of prompting.

It feels like having your own personal designer who helps you visualize your ideas.

Before Freepik AI tools I would do:

1. Generate an image using prompts (trial an error)
2. Download it
3. Open Adobe Lightroom
4. Resize / fix / retouch manually
5. Save/export again*

With Freepik AI Assistant I go:

Chat > Click image > Retouch > Upscale > Download - without ever leaving the chat!

Kudos to the team!

The chat-based approach to image generation is exactly what I’ve been missing. No more guessing with prompts—just natural back-and-forth. Kudos!

As a designer, I’m genuinely impressed by the Freepik AI Assistant. It bridges the gap between creativity and efficiency by combining real-time chat interaction with powerful design tools — all in one place.

The ability to generate, refine, and upscale visuals through a simple conversation streamlines the creative process in a way that feels natural and inspiring. This is more than just a tool — it’s like having a smart design partner at your side.

Kudos to the Freepik team for building something so thoughtfully aligned with how creatives actually work.

We built Freepik AI Assistant so you don’t have to juggle a bunch of tools just to bring your ideas to life.

Now I just do this workflow - in minutes:

chat my idea → get the image → retouch & expand it to what I need → upscale with Magnific → animate it with Veo2 → drop it into the video editor → add voiceover, sound effects, and even unique music, and voilá!

No multiple tabs. No additional software. Just pure creative momentum in one place

Once you try it, there's no going back 🔥

what I like the most is how the creative processes become easier, faster, without losing ideas along the way due to the impossibility of being able to do them, sincerely, the creative level has gained an unimaginable freshness.

I love how easy it makes everything. Try our AI Assistant and see the benefits for yourself!

Huge kudos to the team for turning what used to be a multi-step process into a smooth, all-in-one experience 👏🔥

Freepik is constantly evolving their amazing AI Suite! Yet another amazing feature added again. Huge thanks to the entire team for everything they do for this amazing platform 💙

I’ve been testing the Freepik AI Assistant for the past couple of days, and I didn’t expect it to actually change how I create visuals—but it did.

The standout feature? It’s not just about generating images with AI—it’s about doing everything in one place. I used to go through multiple tools just to get an image I was happy with. That meant tweaking prompts, exporting files, opening up Lightroom or Photoshop to retouch or resize, and then exporting again.

Now, I literally stay in the chat.

I ask for an image > pick the one I like > and right there, I can retouch it, upscale it with Magnific, even enhance it—all in a few clicks, without bouncing between apps or tabs. The whole thing feels more like a conversation than a process. And that’s honestly the magic: I spend less time fiddling with tools and more time actually creating.

If you’ve ever struggled with getting prompts just right or juggling too many tools just to get a usable asset, you’ll immediately feel the difference. It doesn’t feel like AI is replacing the creative process—it’s actually making it smoother.

Super impressed.