FTF was one of the key reasons I was able to accelerate my career and acquire the knowledge to take on new roles and responsibilities. Gia and Claire have created a must-have resource for the SaaS community!

Congrats on the launch @ggiiaa and @clairesuellen I'll sign up for a free membership and check it out.

I'm a big fan of Gia and Claire. They've added so much value for free. I can't wait to be the member soon.

Thank you @clairesuellen and @ggiiaa for your previous Forget the Funnel workshops (and books and consulting - I refer to them weekly). I signed up for the new Forget the Funnel membership program this morning. Equal parts resource library, workshop series, and empathetic community, Forget the Funnel is invaluable for growth-minded SaaS marketers. The “empathetic community” part is huge. Whether you’re leading a marketing team or you *are* the team, SaaS marketing is very hard work. The tasks are endless. There’s always something new to learn, try, test, etc. It can also be isolating, as some of the most important work isn't highly visible. (Analysis, customer research, writing, planning, etc). And because marketing requires creativity, it can often feel personal, even as it's necessarily driven by metrics and results. But the wins are everything. With Forget the Funnel, those wins become more systematic and consistent, because they're based on first principles of customer research and listening. Finally, I’ve discovered some of my favorite writers, podcasters, and marketing leaders through Forget the Funnel workshops and their social feeds. The free membership is generous, with hundreds of tools, interviews, and resources on SaaS growth. Sign up today!

Here's one word that comes to mind when thinking about @clairesuellen and @ggiiaa: generosity. They've been giving giving giving to the SaaS community for years. If you work in SaaS, do check them out, you won't regret it.

Some of the most valuable lessons I learned from @clairesuellen & @ggiiaa were helpful processes and ways to advocate for customer-driven work when I didn’t have managers or mentors to pass on such knowledge. Forget the Funnel is a resource I come back to again and again whenever I have an inkling of a marketing question, the content is always quality, and Gia & Claire are super generous people. Marketing & growth frameworks and tactics are empty without customer insights — and FTF is one of very few resources dedicated to this approach.

There are marketers out there who you know are full of sh*t... @ggiiaa and @clairesuellen are not one of them. They are legit and know marketing inside and out. But, don't take my word for it. Just watch 10 min of one of their live Q&A and you'll find yourself jotting notes and nodding your head along – https://www.forgetthefunnel.com/... Thanks, Claire and Gia! In terms of a question, where do you see FTF Memberships going? What do you have in store for it in the next year?

Wow, the comments here are 🔥! Echoing what others have said: Forget the Funnel is one of the very best ways to learn SaaS growth principles. This stuff can seem daunting to figure out -- @clairesuellen & @ggiiaa are godsends and what they've created here is must-read, must-join, must-follow!

Forget the Funnel makes me a better marketer. Full stop. The insight I've learned from being a member of this community has had a tremendous impact on my personal development, the startup I work for, and the founders I speak with. Why I'm recommending being a member: > They share info on stuff that *actually works*. > The lessons are filled with practical advice, not out-of-reach theory, that I feel 100% confident sharing and presenting to founders. It's because of this approach, we meet and exceed our targets. > It's not just about SaaS: they show you how to build your own personal brand within the business. > They've created this honest, humble and a genuinely awesome community who aren't afraid to share their lessons, turn up, and engage. Thanks, Claire and Gia!

This is a huge addition to an already massive resource for SaaS marketers and founders. Having seen Claire speaking on stage, and working directly with Gia for years in the past (at Unbounce) they bring legit talent to SaaS. And being able to get more direct access to small working groups with Claire and Gia is money in the bank. Highly recommended and I'd encourage anyone in SaaS to jump on this right away.

I've worked with Claire and Gia directly and can say 100% that they know what they are talking about. I can't think of a better place to access their knowledge, and their curation of the best knowledge that exists out other than hiring them directly!

Y'all, I could not be more excited about this. It's difficult to find educational marketing resources online, especially when you're well into your career. There's no one I'd trust more to teach me SaaS growth than Gia and Claire. I can't wait to register for this. Congratulations and thank you for making such amazing content!

Hi, Product Hunt 👋 (and thanks for hunting us, @hnshah )! Co-founder of Forget The Funnel here, alongside @ggiiaa . We're excited to share that, thanks to a ton of support from the SaaS community, Forget The Funnel has grown into something *completely new* since its original launch in 2017. We first launched 3 years ago with a simple mission: help SaaS leaders get out of the weeds of piecemeal marketing tactics, and build marketing & growth strategies that actually work. Since then, thousands of SaaS marketers, founders, consultants, and product leaders have tuned into our weekly workshops, live Q&A's, and expert interviews. Since then, we've produced hundreds of SaaS growth resources. We've listened to thousands of SaaS growth leaders on what challenges they're facing. We've worked directly with nearly 100 different SaaS companies, as consultants, mentors, and advisors over the years. And we've learned what's missing from most other well-known growth frameworks: a focus on YOUR unique customers, for YOUR unique product + team. So today, we're launching Forget The Funnel Memberships 🤜 🤛 — because we believe there should be a straightforward, supportive process for finding customer insights, and using those insights for meaningful and scalable growth — *and* because we believe in supporting the SaaS community now more than ever. 🏘 ✨ Here are the highlights: ✨ 1. You can now easily browse and filter through the 100+ resources (like workshops, live Q&A replays, expert interviews and tools) in our library anytime. All of these resources are *completely free,* as they've always been, and more free resources will be continually added. 2. You can participate in free, monthly Live Q&As, where we tackle the issues and challenges YOU are faced with. In these sessions, we answer your questions, bring tools and templates with us, provide feedback you can act on right away. 3. If you're interested in checking out our Pro membership, you'll also get: -- Invitations to live, small group coworking and roundtable sessions -- Access to a private community of fellow customer-focused SaaS growth leaders -- Our step-by-step Customer-Led Growth Program, which includes 40 video lessons, plus dozens of templates to help you find critical insights about your customers, and turn those insights into scalable revenue-generating outcomes. We’ve been heads down working on this baby for 9 months, so we're thrilled to finally share it. And we’d be grateful for your feedback and comments below if you've taken part in any of our events, resources or training. And of course, feel free to join us over at http://forgetthefunnel.com! Thanks, 🙏🙏 Claire & Gia

It’s been awesome watching FTF start out and become an incredible resource for marketers and founders alike and it’s amazing to see it evolve and become a full fledged community and learning platform. Claire and Gia are both one of the best marketers and amazing humans I’ve known and so proud to be a small part of this community they’ve built. Highly recommend the program to polish your skills or learn the ropes. There’s a lot of guru and marketing bros and bad advice out there when it comes to marketing because everyone thinks they can do it and everyone wants to look smart and sound smart for the sake of internet fame. Few have been there done that and know how to create frameworks and share that with others. FTF is THAT place where you get no bullshit great advice and learnings without the chest thumping. Do yourself a favour and signup 🤘🏾

I've been a long time FTF workshop attendee and email subscriber. Claire and Gia are absolute pros when it comes to Saas growth through customer insights and research. I've been able to implement for my clients, some of the tactics and strategies learned from FTF and impacted their bottom lines quickly and efficiently. I was first pulled in with FTF simply from the name. It's a "no-nonsense" approach, no goo roo lingo, and no fluff. Well defined, actionable takeaways each and everytime so that by the end of the workshop it's time to implement right away. Congrats @clairesuellen and @ggiiaa 👏

Echoing a lot of other folks in here. Forget The Funnel is not just a resource, but a community for those working as solo marketers or in small teams. I remember I was scrounging for advice that I could implement as a solo marketer until Forget the Funnel came on the scene. Their resources are tailor-made for hands-on SaaS marketers and I guarantee they'll have answers to whatever you're struggling with.

Forget The Funnel has been an invaluable resource for years now and @clairesuellen and @ggiiaa are just one upping themselves here. A literal one stop shop for everything you'd ever want to know about doing marketing in a very unsucky way. Exactly what we all need right now.

@clairesuellen and @gia sit on a treasure of knowledge they accumulated from hundreds of interviews, and years of experience. Now they share it with you in a course and forums, q&a, office hours like coworking time. For me it became engineering instead of guessing.

Look at all the love for Gia & Claire & Forget The Funnel! Shows how much you've both done for the saas marketing community. Jumping on the bandwagon to say these two have created something truly special!

if anyone here hasn't heard of claire and gia and their work at FTF (ahem... you're probably doing something wrong), then you need to jump on this membership and get back on the growth path PRONTO, TONTO.