Lessons from finishing #1 on a day two products passed 1,000 upvotes - for the first time in 2025
First, thank you. Everyone who voted, commented, or tried Chronicle. You helped us with a #1 finish in our first official launch – on the same day Bubble also crossed 1000 votes. Massive gratitude 🙏
As a first-time founder, this was a special day. I would love to share what we've learnt. And would love to hear how we can do better, both in growing Chronicle and in improving the product itself.
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Positioning Pivot: “Cursor for Slides”
Karpathy’s weekend tweet talking about Cursor for Slides (where many users gave Chronicle a shoutout) gave an instant mental model, an AI-native frame without buzzword overload, and a clean contrast with PowerPoint. We incorporated it on every asset within hours.
Learning (run as a rapid-fire experiment):
Karpathy’s “Cursor for Slides” tweet wasn’t just hype fuel—we treated it as a live copy test. By monitoring how users echoed the phrase in replies, Slack threads, and DMs, we saw message-market fit in real time. Within hours we rolled the analogy into our tagline, hero copy, and comment replies. Result: higher click-through and fewer “So what does it do?” questions. Lesson: borrow the language users naturally use to describe you, then A/B-test it everywhere while the wave is still cresting.
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High-density takeaways
• Read Leo’s playbook (Lenny Rachitsky x Leo Bosuener)
• Warm the audience a week out and co-create copy with early users. We tested taglines and feature order inside our Slack, then shipped (Narrative > feature dump)
• On launch: Founders, team, and power users posted inside a 30-minute window across LinkedIn and X
• Sharing our detailed story (why we are the right people to solve this problem + how we have been building) 3-years focused on getting it right → previews of decks built in Chronicle → user quotes. Hook, proof, invite.
What didn't work
1. Cold-posting in new communities. Looked spammy
2. Tweeting non-stop. Engagement diluted; better to drop two polished threads with BTS
3. Ads. Veterans warned us that paid traffic on launch day rarely converts; we skipped ads and don’t regret it
Open questions (keen to learn)
• What would you do to get more product feedback after launch day?
• How do you keep AI positioning feeling like craft, not just hype?
• Some positioning wins you’ve seen - and why they appealed to you?
This was our first official launch – lots more to learn, so eager for your hard-earned wisdom. Drop thoughts below and I’ll reply during the next check-in. Thanks again!
Replies
Congratulations on the launch.
"Warm the audience a week out" - where?
Chronicle
@admiralrohan Good question. Mainly four places:
1. Existing community (Slack): Kept them in the loop about the launch 2-3 weeks out. Also sent another a few days before the launch
2. Active early users of the product: Gave a heads up on email (Not all of them are in the community)
3. LinkedIn and Twitter: Shared a simple screenshot of our upcoming PH listing
4. Product Hunt: Launched a 'teaser'. Don't know how effective this was - would love to find out
@tejgw Product Hunt: Launched a 'teaser' = what is this?
Chronicle
@admiralrohan Product hunt allows you to build anticipation a week in advance. From the Coming Soon feed, anyone on the site can click 'Notify me' to be the first to find out when launches go live. Have a look here: https://help.producthunt.com/en/articles/6684724-how-do-i-create-a-teaser-for-my-launch
@tejgw Got it, thanks
Massive congrats, Tejas 🙌🏽 finishing #1 on such a high-volume day is no small feat 👏
Um, for post-launch feedback, we have had success sending ultra-personalized emails to new signups asking one thing: “What almost stopped you from signing up?” Gets surprisingly insightful responses. Looking forward to seeing Chronicle grow; y’all are doing it right. 😀
Chronicle
@hamza_afzal_butt Thank you, Hamza! This is such a good question! We will surely incorporate it somewhere in our email flow.
@tejgw Good Luck :)
Congrats, congrats! Such an amazing product! The name is so poetic and romantic too!
"In the ancient tongues of Greece, χρονικά whispered of time itself—not mere moments ticking by, but time as a vessel, carrying the weight of stories yet to be told. Chronicle, your AI companion for slides, inherits this sacred etymology, transforming the chaos of ideas into the ordered beauty of temporal narrative."
Chronicle
@gin_6078 Wow, Gin, this comment absolutely made our day! You've articulated the soul of our brand better than we could have ourselves. That concept of "time as a vessel" is exactly what drives us.
@tejgw Thanks! I really like this passage myself, haha. Please forgive me for narcissistically moving it here from the product review section.😊
Chronicle
@gin_6078 Not at all. I also shared it in our internal Slack and everyone loved it ♥️
@tejgw Ohh thanks!! That's so lovely!
Nonilion
Huge congrats on the #1 launch — well deserved! 👏 The “Cursor for Slides” analogy was honestly brilliant. It made Chronicle instantly click for a lot of people (myself included), and it's a great example of how fast, reactive positioning can shift momentum.
Chronicle
@lak7 Thank you! I'm glad the positioning resonated well and helped convey what Chronicle is (and could be) with a simple analogy