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p/blaze-5The marketing AI tool for entrepreneurs
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Hiten Shah

Blaze - The marketing AI tool for entrepreneurs

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Blaze is the AI tool that helps teams-of-one create better content in half the time — all in their brand voice. Blaze supports an end-to-end process for creating AI-assisted marketing content in a truly modern document editor.

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Adam Nathan
Maker
📌
Hey Product Hunt 👋, and thanks to @hnshah for hunting us! 🚀  We're so excited to launch Blaze, the marketing AI tool for entrepreneurs! Blaze is for small business owners, founders, freelancers, and small teams across the world who want to share their ideas, sell their products, and blaze their own trails online. With Blaze, you can produce blog posts, social media content, ad copy, marketing briefs, and more – all in your brand voice. At just $20/month, you'll instantly make your money back producing high quality content in 50% less time. So why should you choose Blaze over ChatGPT or other AI writing tools? Here's my top 3 reasons: 1. With Blaze, you never have to remember or keep a library of prompts — our simple, fast creation wizards take care of everything to make great content that is personalized to your brand and voice. 2. With Blaze you get a truly modern document editor, complete with real-time collaboration, tracked changes, comments, tasks, guest-sharing, approvals, and more. No more wasting time copying-and-pasting back and forth into Google Docs! 3. Marketing should be fun! ChatGPT and so many AI tools feel sterile/robotic; with Blaze you are getting a brand and tool that actually has a personality that translates throughout our entire product and business. We're offering a seven-day FREE trial — would love for you to try it out and let me know what you think! Adam, Blaze CEO and Founder
Ali Gordon
@hnshah @adam_nathan1 big fan of the launch video! It's a great example of 'show me don't tell me', and the music (which for me gives 70s Batman?) does a great job of amplifying the problem at the start and celebrating the solution as the demo goes on. Congrats and good luck!
Alexander Ptitsyn
Hello Adam! I really like your tool. May I use Blaze for creating absolutely any content (video, music, photo etc.)?
Victor Li
@hnshah @adam_nathan1 congrats Adam and team!!! Super cool - can’t wait to play around with it with the team.
Gabriel Perácio
@alexanderptitsyn text-only for now, images coming soon™ (as in, a month or so), music and video probably not (but maybe!)
Adam Nathan
Maker
@hnshah @ali_gordon Thanks Ali! We love stories where the little guy wins, so we take a lot of inspiration from comics and pop culture. Get ready for a lot more!
Rami
This seems lime it has a lot of potential. Is the purpose of this to put your marketing on "overdrive" as a solopreneur? I guess I can see the benefits for an organized solopreneur but as a disorganized one myself lol, I definitely have other priorities.
Gabriel Perácio
@kingromstar You can do that OR you can give it to your marketing team if you have one. The tool is used differently depending on whether you are alone or in a team. For example, if you are alone, you can brainstorm, create campaigns (ads, blog posts, etc) out of the best ideas, revise them, keep a consistent brand tone, and with less than a day's work you can have content (instead of procrastinating that blog post you swear you'll write lol) Alternatively, you can just pick from ideas and generate content briefs to give to freelance content writers. If you have a team, there are lots of collaboration features, like revisions/approvals, and the documents you make don't HAVE to be AI generated.
Adam Nathan
Maker
@kingromstar Hey Rami, thanks for the kind words. The idea is that Blaze is a tool for people who need to market but aren't marketers. It can create all the things you need as a solopreneur—landing pages,emails, blog content, ads, social media—in your brand voice, really quickly, with super high quality so you don't have to think about it.
Tyler Dow
After testing out Blaze over the past month, I can confidently say that this tool offers a strong alternative to ChatGPT and other AI assistants for marketing content creation. The most noticeable advantage of Blaze is its speed. True to its name, Blaze generates content... BLAZINGLY fast, allowing me to get the content I need faster than ever before. This acceleration is hugely beneficial when I'm on a tight deadline or need to iterate through multiple versions. Blaze also provides granular control over prompts and feedback. I'm accustomed to crafting very detailed prompts with other AI tools, and Blaze allows that same level of customization. I can fine-tune the prompts and feedback to produce results that look/feel spot on to our brand on V1. On top of its AI capabilities, Blaze utilizes the strength of Almanac's collaboration and project management system. This framework keeps all my content organized, shareable with teammates, and continually updateable. For a remote worker like myself, having everything in one place is invaluable. Overall, the team behind Blaze clearly understands the needs of modern marketers, entrepreneurs, and remote teams. By combining advanced AI with robust collaborative tools, Blaze carves out an enticing niche in the crowded AI assistant space.
Adam Nathan
Maker
@tyler_dow Really appreciate this in-depth review and feedback, Tyler! It's super gratifying as a founder to make discerning users and high-performing teams like yours work even faster. Please keep the feedback coming, and get ready for some more mind-blowing launches in the coming weeks!
Helen Chong
That's intriguing! I'm a fan of ChatGPT, but I'm keen to explore Blaze to see if it aligns with my content requirements, particularly in a fast-growing startup where we're always pushing boundaries. For the $20/month subscription, is there a limit to the amount of high-quality content I can generate? How does the account system work—is it one account per user? Congrats on the launch! 🎉
Adam Nathan
Maker
@hungryhelen Hey Helen! No, there's no limit on what you can create! It's one of the things that makes us distinct from other tools out there. We're designed for solo marketers, small teams, and entrepreneurs to do the work of whole teams in same amount of time!
Josh Debner
Finally, an AI product that isn't afraid to have fun with its brand. I appreciate their approach to harnessing the power of content creation with AI in a friendly and easy-to-use experience. If you haven't tried it yet, automatically creating a brand voice is freaky good and, dare I say... magical.
Adam Nathan
Maker
@josh_debner Yeah, the brand voice engine is total magic.
André J
So it pulls our brand lingo from a "data-reservoir" that we provide or how does it work?
Whoa! Blaze sounds like a game-changer for solo marketers and small teams! How does the AI in Blaze assist in creating marketing content? Does it generate ideas, suggest improvements, or help with keyword research? Also, does Blaze integrate with any CMS platforms? Congratulations on the launch @adam_nathan1 and great job on creating Blaze.
Gabriel Perácio
@gusoliveira_ > How does the AI in Blaze assist in creating marketing content? Sign up and you'll see! You can generate an entire multi-channel campaign in your own brand voice in, like, 5 minutes > Does it generate ideas Yes! Via "Brainstorm Ideas" > suggest improvements Yes, you can ask it to revise any document to correct typos, change tone/length/voice/type/etc > help with keyword research? You can ask it to brainstorm/suggest keywords and you can have it generate keywords for each content type (a facebook post would use different tags than a LinkedIn post, for example) > Also, does Blaze integrate with any CMS platforms? Yes, via zapier!
Matt Heytens
Wow, just gave this tool a spin and it's incredible. Created an entire week's worth of marketing content before I finished my morning coffee. I definitely feel like a superhero now! Well done, Blaze team.
Adam Nathan
Maker
@matt_heytens Excited to hear it's working so well for you! Now go get another coffee.
Daniel Zaitzow
Launching soon!
Congrats on the launch @adam_nathan1 !!! Blaze looks like it will bring a fresh approach to AI-driven content creation for entrepreneurs and small teams by blending content creation and document editing. Quick question: How has Blaze’s backend AI stack been structured to ensure performance/outputs are optimized, and how have you forecasted billing in relation to varying user usage patterns?
Adam Nathan
Maker
@dzaitzow Exactly right, Daniel! We're using a basket of providers to balance load and deliver the best results for specific content types and requests. Speed is a feature for us. We're still learning about how usage relates to AI costs since it's early days for us, but it's obviously a factor in how we'll adjust pricing moving forward!
Daniel Zaitzow
Launching soon!
@adam_nathan1 How are you rolling out your pricing given that unforeseen landscape?
Adam Nathan
Maker
@dzaitzow Largely going with industry pricing for now - with the exception of a couple tools most products are in the same range.
Daniel Zaitzow
Launching soon!
@adam_nathan1 likely a safe choice - it's so early in the adoption at dev and user level that price forecasting is a bit of a nightmare. Thanks for sharing!
Adam Fry
Very cool product, the video also does a great job showcasing it. I'd consider maybe adding some results / case studies to website once they're available. The testimonials are helpful for social proof, but don't necessarily tell me outcomes. Your product clearly makes things easy / faster, but it's unclear to me how effective the content that's produced is.
Adam Nathan
Maker
@adam_fry Thanks Adam, really appreciate the kind words! Check out the love wall on our homepage for some of what our customers have said (https://www.blaze.ai/our-fans), and we'll definitely roll out longer case studies in the coming weeks. Maybe you could be one of them!?
Jake B (Launched 11.20)
As a solo entrepreneur I have to say… THANK YOU! This looks like what I need! Do you support Twitter threads?!
Adam Nathan
Maker
@chtrbx_ai Hey Jake -thanks for the kind words! We DO support Twitter threads, they're rad.
Maxime Servais
sounds very nice!! but isn't spinning up dozens of AI-written blog posts hurt SEO?
Adam Nathan
Maker
@maxime_servais Not if you actually answer user's questions and target in-demand keywords - Google rewards you for that and you can grow a whole business around it! Shitty content hurts SEO. :)
Gabriel Perácio
@maxime_servais There are a LOT of features for revision, drafting, approvals, and multi-step content creation to help you avoid exactly that, while at the same time keeping you in the driver's seat. Also you don't have to have a team of marketers, you can have AI revise and expand the documents you create, if you are solo. It won't auto-publish things for you (unless you want to, in which case you can explicitly set up integrations to do that for you). The intention is that you'll generate a campaign, then look at what was generated, then tweak it, and then post. You can kick off an entire campaign from scratch (literally a single sentence), or you can import a whole campaign you wrote manually and then have Blaze revise it and make it conform to your brand voice. It's very flexible, and not at all a content-farm SEO-spambot! There are also features for a freelance marketer to cater to their clients, it's not trying to replace marketing teams!
Sean Duffy
Woah, really cool. Cue me using for ALL of my and my wife's entrepreneurial side projects.
Adam Nathan
Maker
@sean_duffy Thanks Sean! Excited to see what you do with it!
Packy McCormick
This is awesome, congrats @adam_nathan1 & team! I love the logo. It's great to see individual people getting tools that let them do as much as whole teams. Power to the person!
Adam Nathan
Maker
@packym Thanks Packy - means a lot coming from you!
Gregorio Setti
Banging product! Love the brand, it's refreshing to see something so fun and colourful! I generated a few ideas for my side project blog and it saved me so much time already. Congrats to the team!
Adam Nathan
Maker
@gregoriosetti Thanks for the kind words, Gregorio!
Julia Suontama
Congratz for the launch! I definitely applause if it can produce the brand voice. I’ve tried many LinkedIn/X post generatirs but they don’t catch my vibe :D All the best luck with the product! 🔥
Adam Nathan
Maker
@juliasuontama Give it a spin - it works SUPER well! I've used it for a bunch of my own side hustles. :)
Kevin Moore
Did you use Blaze to launch Blaze? This platform looks really powerful for SMB/solopreneur digital marketers!
Adam Nathan
Maker
@kevrmoore We did indeed! Much of our blog, social content, ads, and some of the actual website is all done by Blaze. It also wrote the first draft of my maker comment above!!
Kiana Robinson
As a content marketer, Blaze makes the strategy and content development process more manageable. I've been using Blaz for two months, and it seems pretty promising.
Adam Nathan
Maker
@kiana_robinson Amazing to hear, Kiana! Glad it's providing so much value for you.
Angelina Motronenko
Wow! A very interesting product! Congrats on the launch. I will definitely try Blaze. Can this tool cope with writing more complex marketing texts? For example, if the product is in the field of health and well-being.
Gabriel Perácio
@angelina_motronenko Try it out! We've done some tests with legal and it seemed to work alright. Now, be careful, as an AI tool it is prone to hallucinating, so you definitely have to check the output. BUT! That being said, you can put your content you wrote by hand INTO Blaze and have it improve it, or generate ads out of it, or make it conform to a singular brand voice, etc, so it's not just a blind-generation tool. And even if you don't use any of the AI features (why'd you do that? lol) there are still a lot of features for organization, version tracking (no more october_campaign_v3_final_final.docx) and a kickass real-time collaborative editing platform!
Adam Nathan
Maker
@angelina_motronenko Hey Angela - yes, so long as you train it in your brad voice (which I'm sure is technical, health-oriented, etc.), it can accurately generate content that engages your users in the right way.
Steven Ko
This is awesome. I was able to produce bunch of new ideas for blogs. I get stuck on coming up with catchy titles for my posts, but this gave me so many good options to choose from. Also the brand looks so fun!
Adam Nathan
Maker
@stvnko Thanks Steven! Yeah, the blog wizard is really great - it generates titles, abstracts, and outlines before it writes anything so you can make sure it's high quality from the start.