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General

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Emmanuel Nwosu

Emmanuel Nwosu

•2yr ago
As a marketer, what books have you read that helped you grow?
... marketers here launching really helpful products here daily (some of which have been time-savers for me) reinforced my reason why I want to identify with this industry. I read a book recently by Gabriel Weinberg and Justin Mares called, "Traction." Recommended by a senior colleague in marketing. The ideas in the book just made so much sense and held so many insights for me. And it made me understand one thing, "whatever you want to get better at, reading ...

32

General

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Alexey Shashkov

Alexey Shashkov

•4yr ago
What is the explicit traction goal you are working towards?
... makers! I keep reading the Traction book by Gabriel Weinberg and Justin Mares, and it says we should always have an explicit TRACTION GOAL we re working toward. This could be 1K paying customers, 100 new daily customers, or 10% of our market. They write this should be a goal where we hit the mark would change things significantly for our project s outcome. We've hit 100 subscribers on the waiting list a few days ...

9

General

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Rishi Gaurav Bhatnagar

Rishi Gaurav Bhatnagar

•5yr ago
What outreach channels have not worked for your first 100 users? (+Book recommendation of what does)
... methods/channels, that you know through your experiences, that just don't work at all. (This of course totally depends on the kind of products as well) P.S: You should pick up Traction by Gabriel Weinberg and Justin Mares. It's a good starting point to identify right channels ...

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