Thanks Alex! Bram that's a great question. We see this as a big upgrade because even though we re-did the whole app we're still trying to solve the same problem: helping you communicate with the right people to be more efficient professionally.
Our first approach was focused on connecting you with people you don't know. As we continued building the product and observed how people were using the app we realized we stumbled upon a much larger challenge: Why are professional contacts so much harder to message than friends?
There are several work related tasks (like hiring, applying for a job, sales, partnerships and getting expert advice) that require you to spend a lot of time searching who are your right contacts and then sending long and formal emails. We see a huge opportunity in making it much faster for people to interact with their business contacts. By making this process faster you’re able to reach out to more people and in turn you increase your chances of being more productive and successful in your career.
We wrote more about our release here:
https://medium.com/@becaliber/e8...
@becaliber@andresblank Kill.... InMail :)
I'm a longtime user and really like the update. Makes it much more powerful for me. Also you guys didn't lose the 'Tinder-like' mutual interest required for a conversation which is great as it keeps out all them spammy recruiters.
Curious to hear the inspiration behind the new logo. I can't unsee an engine blower: ;)
@becaliber@andresblank@pieterpaul
Caliber is an engine for career growth? ¯\_(ツ)_/¯
We want our brand to immediately communicate our value proposition: to be able to instantly chat with your professional contacts. This is why we went with a chat bubble. The inspiration for the 3 dots of course is what we see in IM apps when someone is typing a message. It captures the real-time nature of chat and the anticipation of a message. We worked with David at Helvetic Brands for the rebrand. We feel he did an amazing job. https://dribbble.com/helveticbrands
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