Loops
p/loops-email
Email for modern SaaS
Ryan Gilbert
Loops Cereal — Dig into a box of Loops
Featured
25
We love swag just as much as the next email startup. But t-shirts, mugs and stickers weren't quite worth getting out of bed for.

We needed something energizing. Something with a bit of a crunch.

Start your day with a box of limited-edition Loops!
Replies
Ryan Gilbert
Hi Product Hunt! I joined the Loops team 3 weeks ago and was immediately thrown into helping with the launch of a cereal (wtf… I thought I joined an email software company?) All jokes aside, I’m super excited to have had a tiny impact on this fun project and to see this on PH so soon after joining. Why cereal? Because it sounded more fun than Google or Facebook ads. We will be here all day so let us know what you think! P.S. Be sure to open your box after purchase for an extra bonus 🎉
Ashley Porciuncula
I love this! Congratulations!
Ryan Gilbert
@ashleymarinep Thank you! It’s always fun to mix it up a bit.
Evan Stewart
YES!!!! I’ll be eating these when I schedule my next Loops email campaign 🥣😂
Chris Frantz
@evanstewart Lol full stack Loops!
Chris Frantz
Hey all! I'm super excited to announce this cereal. Why a box of cereal? Well we're a software company, what do you expect us to do for swag, hoodies? But really, we were inspired by the Airbnb folks that created and sold boxes of cereal to help fund their company in the early days. Now we're doing something similar. So dig into a box of Loops! Oh and I should mention, each time a box is sold, the price increases by $5 so snag it now before it goes to the moon 🥣 And of course, each box of cereal comes with a special prize inside and maybe even a puzzle to solve 🕵️‍♀️
Adam Kaczmarek
@frantzlight @tourkick sounds like a shirt
🚀 Ch Daniel
Mad interesting. Props to the Loops team for the quirky thinking
Ryan Gilbert
@chddaniel Had to think outside the box 😉
Chris Frantz
@chddaniel lol it was a lot of fun!
Julius Bachmann
Cereal founders redefined. Great idea!
Chris Frantz
@julius_bachmann it was right there, how did we miss it!
Dan Cleary
Congrats on another awesome drop, just got mine 🥣
Ryan Gilbert
Chris Frantz
@dan__cleary Hah awesome Dan, thanks!
Ilya Novohatskyi
Hey guys. Great creative idea. Love it. When do you actually plan to launch Loops, and how many drops should we expect from you?
Chris Frantz
@sweatc we’re eyeing Q1/Q2 next year for a full launch and some amount of drops between now and then 😅
Sandra Djajic
Hahaha this is genius.
Chris Frantz
@inesfenner Thanks Ines!
Tom Orbach
Lolololol I just purchased and increased the price for everyone else by 5 bucks 🤣🤣🤣
Ryan Gilbert
@tom_orbach Love it! Be sure to open the box for an extra something special when you get your box 👀
Jan-Philipp Peters
Love it! 🥣
Chris Frantz
@jpdavidpeters Thanks Jan!