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What’s your take on the ‘dark social’ phenomenon, and how do you track its impact on your brand?
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Dark social refers to private sharing of content via channels like messaging apps or email, making it hard to track. To measure its impact, use tools like UTM parameters, analyze direct traffic, and encourage sharable content with clear CTAs.
I’ve been using OG WhatsApp from https://gbogfmyo.com/og-whatsapp/, and it’s seriously amazing! It gives you so much more flexibility and features compared to the regular WhatsApp. If you’re looking for better customization and privacy, definitely check it out!