1. Negative feedback from investors or other key stakeholders.
2. Consistent negative feedback from users.
3. Normal user feedback, but poor usage data.
4. Not making money for a prolonged period with no clear path to improvement
I agree with @hyoji – when you invest too much time somewhere without any profitable results, it is time to move on.
At least, you have an experience but you can invest your time and money maybe into something better.
I also shut down some projects and after doing that, I felt more "free" – I felt like I should do it sooner.
I think number 4 resonates with me the most. I think it's a huge sense of disappointment when you haven't been chosen by consumers for a very long time.
For me, none of these would matter as negative feedback is part of the process but not working on improving is what's make a difference in whatever I would shut down the project or not.
It’s definitely a tough decision. While I understand why people lean towards option 4, I can’t help but think it might stem from a lack of a solid sales process or a sales-driven marketing approach.
For me, not making money wouldn’t necessarily be the reason to shut down a product. Instead, I’d focus on whether there’s a genuine product-market fit and if the product truly solves a problem for users. If neither is the case, that’s when I’d start planning an exit.
The last one is a serious argument. I would honestly shut down if I lost hope in my product. It’s crucial to believe in what you’re doing, even when things get really tough. I’ve been through some really challenging times myself, but I’ve learned to keep pushing forward. Even during the hardest moments, I was able to hire https://academized.com/write-my-... to help me manage my college papers and stay focused on my long-term goals. Having that extra support allowed me to continue with my projects without getting too overwhelmed. It’s all about finding a way to keep moving, whether that’s through seeking help or adjusting your approach