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Nika

Sales question: How do you claim sponsors?

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What's the go: I am trying to improve my sales when it comes to promoting my sponsored weekly newsletter. The current thing I want to focus on is to sell more spots. If you have a product based on sponsorships, what proved you as the best practice for "attracting" them?

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Isabella Rose Wilson
Claiming sponsors on ProductHunt can be tricky at first. I'd suggest optimizing your offer page with clear value props, social proof, and a strong CTA to boost conversions. Personalized outreach to relevant companies highlighting how you can help their target audience works well. Building genuine relationships is key. Your current offer looks solid, just keep iterating and testing!
Toni
Curious to hear some tactics for The Product Courier too. Besides promoting the sponsorship in the Newsletter and on social (as you do so well), in my case, I used targeted outreach with a simple approach: 1) target companies similar to previous sponsors 2) focus on companies relevant to my niche and who can benefit from our audience. 3) Simple DM or Emails mentioning previous sponsors and stats
Nika
@toni_pm did you have any results? What worked the best?
Toni
@busmark_w_nika I got 2 sponsors, out of <100 contacts, so not bad I'd say. I'm starting another campaign, I'll let you know.
Nika
@toni_pm Those 2 sponsors were from DMs?
Nika
This is my current offer: https://www.passionfroot.me/busi... If you have any tips how to improve it – feel free to share in the comments or on my LI (Dms).