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Promos for new paid members or existing loyal?
This has crossed my mine a few times. I want to offer killer promo codes to potential new paid subscribers, but I think about what existing members would think.
Anyone else ever contemplate on this?
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Castaneda Helmut
Hi,
I have a mutual business deal of ($30Million USD) I need reliable assistance and cooperation to move this fund for investment into projects. Please contact (darrincam770@gmail.com) for further details if interested.
However, ignore if you see this as a scam and not interested so I will continue with my search
Thank you for your consideration.
Contact person
Darrin Campbell
(darrincam770@gmail.com).
Thanks,
Helmut
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I don't think most loyal users see promotional offers as a bad thing. You need to grow your business.
Hey Rich, one way we got around this was to never increase the price of existing subscribers. So when we introduce a special deal it's usually around the price of what some of the older customers have paid.
Not sure if you have the ability to sell additional seats/accounts but that's one way we also offer promo's to existing customers (buy an additional account at a discount).
My two cents.
@nicholasjohnmartin Good insights. This is always a tricky question but most successful businesses use promo codes to increase their traction. I agree with thinking something to reward existing subscribers something that's only for them. You can do this in increments for different time frames being a customer.