Interesting. Accidental launch sounds scary. Like @pabloroig_clous I'd absolutely do a social media campaign and make use of my current network, do a lot of organic outreach and when budget allows, some ads.
@pabloroig_clous@johaimalin_castillo some ads could be the right way, but tight budget in this super early stages! Leveraging existing network is a must
@rene_bystron Not really indeed, and it depends on your audience and budget. In first place, I would publish a powerful video about the building process, on linkedin and twitter, with a CTA of the PH launch. Then, I would offer a free great value information to the ones that share my post and follow in PH. And finally, I would try to reach the experts/influencers that can be interested in my product, to invite them to comment or repost and for exchange they can use for free.
Just wondering, seems accidental launch is not 100% accidental as in any case you already made some preparations, at least having product page, maker comment, etc. And probably have some ongoing activities running. So I'd try to use everything did before, relax and be proactive in community and social media.
And what would you do to drive more traffic?
@oxana_ivanova as you say, it wasn't that accidental. We already got everything prepared. But this time we're making sure it's 100% well-thought! Thanks for the comment Oxan
Ride the accidental launch as best as I can, learn what I could from it, and continue with the plans for the next launch.
A - Always. B - Be. L - Launching.
😆