@kristina_dordevic Great question! 👌 Reducing churn is as important as acquiring new customers. Have you tried implementing cancellation flows?
Focusing on feedback analysis can help identify pain points, and personalized cancellation flows can effectively re-engage customers at risk of leaving.
Using a solid email marketing platform integrated with your CRM is key for managing churn. Segment customers likely to churn based on engagement metrics, then send targeted win-back campaigns with incentives to stay. Analyze results to iterate and improve. Would love to hear what's worked well for others too!