What channels do you use for promoting upcoming launch

PH Forums are the best place for additional visibility. And I strongly encourage makers to try Reddit for the following reasons: 1. Reddit has 50% US audiences 2. Reddit has niche interest based communities just like PH 3. Reddit is the only social media platform that has never peaked 4. Reddit is officially partnered with Google and LLMs so your content shows up on all major LLMs and Google SERPs. I am the Reddit mod of r/GrowthHacking (61K members, 1M+ impressions annually). Makers are welcome to promote their launches on my subreddit.

We are going Meta here! We are launching Andsend in 1 week and are now using our own customer relationship Agent - Andsend, to connect and engage with other makers and people in our network to warm them up and get their support during the day of the launch. Curious to hear other peoples strategies!

I use Linkedin & Product Hunt. However, Im going to try a new approach tomorrow for my launch. Leave it fully organic. I just wanna see what will happen.

Great list, Nika:) I've experimented with a mix of organic and paid channels for launch promotions. Besides LinkedIn, Twitter, PH, newsletters, and YouTube, here are a few additional ones that have worked well: ✅ Reddit – Targeting relevant subreddits (e.g., r/Entrepreneur, r/SaaS, r/startups) for discussions rather than direct promotion. ✅ Hacker News – Works well for tech-heavy products, especially if you contribute meaningfully before launching. ✅ Indie Hackers – Engaging in conversations and sharing valuable insights before launch can create traction. ✅ Facebook Groups & Discord Communities – Niche communities can be powerful if approached the right way. ✅ Cold Outreach & Partnerships – Personalized outreach to potential users and collaboration with complementary products for cross-promotion. ✅ Quora & Medium – Posting insightful content that subtly leads to the launch. The key is to build relationships before launching so that when the time comes, it doesn’t feel like a cold promotion.

Great breakdown! In addition to these, I’ve seen: - Reddit (if done right in relevant subreddits). - IndieHackers, and even Discord communities work well. - Hacker News can be hit-or-miss, but when it works, it really works. - Listing in startup directories as much as you can reallu help in some way, atleat moving the needle from zero - Another underrated strategy is doing collaborations with influencers or communities that align with your audience. BTW, what had been you unconventional channels that worked surprisingly well?

@busmark_w_nika When I started writing on LinkedIn two years ago, I got involved in a WhatsApp support system, Not longer after LinkedIn hit me with a restriction warning ...guess they were not found of my of my newfound enthusiasm. For 3 days, I was completely locked out from posting. Fun times. :)

@busmark_w_nika ,i have got most traffic to CryptoMonkey from product hunt and hacker news(the underrated gem).

Hi!!! I've tried a lot of channels to inform about my launch. However, it didn't create much impact. I'm still looking for the right ways to utilize each channels :(

Ive recently joined BlueSky and It looks kind of promising. engagement rates there are high!

In my opinion joining diverse communities can help a lot. But actually joining the discussion, not trying to promote anything - as that would be immediately deleted and even result in bans. A second best way is to actually do influencer marketing and introduce your product organically. Then the third great way (which is extremely new) is to hire clippers - that will introduce your brand to broad audiences for a fraction of the traditional paid ads. (Think 50X cheaper - or even more)