Post-Launch: What I learned
It's been a couple weeks since my team and I launched mDash here on Product Hunt. Here's a few things I learned so far:
1) Start marketing your product and launch early. Go full-force on each platform that makes sense at least 6mo or more ahead of time. PH-specific, start building a network here as early as you can and be consistent.
2) Get as much feedback as you can from initial users. The feedback we've received so far from our agency clients and new users has been invaluable.
3) Have guidance materials (knowledgebase/resource center AND guided tours) ready to go before launch. We were lulled into a false sense of security there because our agency clients picked it up quickly. SaaS users are a whole different ball game; a guided tour is a must.
4) Cold emails work, but it's a numbers game. Get your system together for some intense cold-emailing to keep the flow of new users coming.
Other founders, what did you learn early on?
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