My first launch! What metrics do you consider most useful for defining success?

Filip Ognjanovic
6 replies
Check our launch here: https://www.producthunt.com/posts/bizzllet-self-custody-business-wallet

Replies

I think that you define those
Joanna He
Hey there, congrats on your first launch! πŸš€ At Kyligence, we operate on a free trial model, and over time, we've found a few metrics to be particularly insightful for defining success: 1️⃣ Free Trial Conversion Rate: This is the percentage of users who convert from a free trial to a paid subscription. It's a direct indicator of the perceived value of our product. 2️⃣ Engagement During Trial: We monitor user activity during the trial period. High engagement often correlates with a higher likelihood of conversion to a paid plan. 3️⃣ Feedback from Trial Users: This isn't a quantitative metric, but the qualitative feedback we receive from trial users is invaluable. It helps us understand what's working, what's not, and where we can improve. Remember, while metrics provide a roadmap, the real success lies in understanding your users' needs and continuously iterating based on feedback. Best of luck with your launch, and here's to many more! πŸŽ‰
Barry the Pirate
Freemium model: Traffic > Conversion to registration > Conversion to "aha moment" (need to define it first) > Conversion to a paid plan purchase