How do social media algorithms affect marketing campaigns?

Dramatically

In my startup we realized that the less effort you put in your ad video, the more views you had 😅

I've had to adjust campaigns to match trends like short videos since algorithm seem to love them. It's been interesting to see how this shift improves reach.

Algorithm are unpredictable, and I've seen how they can either boost or bury a campaign based on engagement.

It's been clear to me that algorithms prioritize content that gets quick reactions.

I've realized that regular posting plays a huge role in staying visible because algorithms seem to favor consistency.

Algorithm can be tricky to navigate. I've spent a lot of time analyzing data and trying out different posting schedules and formats to figure out what works. It's a constant learning process.