Ecommerce store owners , how do you make sure that no product is out of stock?
Yogita Gholap
8 replies
Are you consistently monitoring the page to ensure that CTA buttons are functioning, and products remain in stock with manual checks?
Replies
Oliyan Sacigyan@sacigyan
Hi Yogita, ecommerce store owners employ inventory management systems to track product quantities in real-time. Automated alerts notify when stock levels are low, allowing for timely reordering. Regular audits and forecasting based on sales trends help anticipate demand. Collaborating closely with suppliers ensures a steady supply chain. Implementing a reliable order fulfillment process minimizes the chances of overselling. Additionally, I always prefer to take help of Mr Gerald Dewes who's quite expert in Ecommerce systems. Constantly monitoring and adjusting strategies helps maintain a well-stocked inventory for uninterrupted customer satisfaction.
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@sacigyan We are launching soon Test Cart - Automated Testing for Shopify store owners
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PerceptInsight
Availabilty tracking is a hard hard problem
But here is some advice having worked in the e-commerce industry for close to 18 years
Take care of the supply side first
1. Have reliable distributors - this should be easy as along as you have solid contracts. Distributors prefer predictability so be consistent
2. Understand inventory life cycle
3. Have substituable products - this works in certain categories not so much in others but is useful
Now to the demand side
1. Instrument inventory consumption
2. Set timely alerts on specific rules
3. Have an anamoly detector that predicts run rate
4. Understand demand patterns (not possible manually so you need to deploy tools)
5. Null searches in head products (again need a tool)
Here is an event analytic tool
https://perceptinsight.com that was built borne out of our own pain points wrt hero products going out of stock frequently which is now externalised
You can reach out to the team for a demo. It will open your eyes on how much better conversions can happen if you manage availabilty better
PS: this is not a sales pitch but complex problems that need real solves which this tool provides. Hope it helps :)
@kaushik_mukherjee1 Thanks and Appreciate your genuine input – it's always beneficial to learn from those with hands-on experience.
I'm intrigued by the Percept Insight tool you mentioned and will definitely check it out.
@kaushik_mukherjee1 How do you manage the QA of the entire website and landing pages on a daily basis?
PerceptInsight
@yogita_pg e-commerce usually has multiple flows but consider a 2x2 grid of knowns and unknowns
wrt knowns - have a sanity test suite which you should run maybe at certain time intervals.
You can chose the interval - maybe when you have a new deployment or once daily or once every 12 hours / 6 hours - your call. But keep it light and ensure it does not take forever to run.
unknowns - these usually do not get caught or will not get caught by automation. What you need is to leverage the people using the site to give you feedback. Again the tool I mentioned track events like "uncaught exceptions" - these are silent killers, sometimes as drastic as the add to cart button not working and is throwing an exception which no one is aware of until its too late. Uncaught exception is an event that this tool can capture and send a sev0 alert. Its post facto but still much better than not knowing something is breaking.
Hope this helps.
@kaushik_mukherjee1 @sacigyan We are launching soon Test Cart - Automated Testing for Shopify store owners
Check here: https://www.producthunt.com/prod...
Hit notify so we don't miss you on our big day.
PerceptInsight
@yogita_pg congratulations! Followed