Best book about marketing?
Here are a few books of mine that helped learn about the space (alongside real-life experiments):
- 100M$ Offers by Alex Hormozi
- Trilogy "Secrets" book by Russell Brunson
- Hooked: How to build habit-forming products by Nir Eyal
- Scientific Advertising (a classic) by Claude Hopkins
- Hacking growth by Sean Ellis
What should I add to that list?
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