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How successful were you when you used influencer marketing for promoting your business or product?
A few minutes ago, I read an overview of a report that more people take a source of news, not traditional outlets and media, but influencers. [I am attaching the screenshot from Reutersinstitute.]
TL;DR:
FB, YT, IG More attention is dedicated to news media/journalists
How do you keep your startup team motivated when money runs out?
Keeping a startup team motivated without money is one of the hardest challenges I ve faced, harder than growth or sales.
I ve worked on a few SaaS products with let s just say, not-ideal budgets. And honestly, the hardest part wasn t traction. It was morale.
YC partners launch Standard Capital — is the “AI-native Series A accelerator” the new Seed?
This news caught my eye today: that two Y Combinator partners, Dalton Caldwell (25 batches, 1 K+ startups coached) and Paul Buchheit (the Gmail guy), leave YC (the accelerator behind Airbnb, Stripe, Dropbox) to spin up Standard Capital.
Here s what they re offering
Write $5-10 million cheques for about 10 % of a company.
Step in after seed money but before the usual Series A.
Back teams who can build and improve AI products super fast.
YC itself is putting money into the fund.