About
I am a Lead Behavior Designer at UserMindful.Design. As a co-founder, my role is to steer the studio's vision, develop, and introduce new frameworks for designing digital products based on behavioral science and practical experience. As the Lead Behavior Designer, my responsibility is to oversee the delivery of value across all services for our clients. Previously, I led a branding and web design studio focused on developing digital brand strategies for business growth. On a personal level, I am fascinated by the human mind and what drives us. The variety of human experiences across cultures, groups, situations, and moments is a source of everlasting challenge and curiosity for me.
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UserMindful.Design
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