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Alicia Shiu
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Thanks for posting, Nir! From working with different product and growth teams over the past few years, we've learned a lot about how to apply data to building retention into a product. We wanted to consolidate what we've learned and share it with the community.
Excited to hear what people think! Feedback welcome :)
Mastering Retention - Product Analytics Playbook Vol.1
155-page ebook on using data to improve user retention
Until now, most available resources only list tactics and “growth hacks,” offering little guidance on developing a comprehensive retention strategy. The Product Analytics Playbook: Mastering Retention fills that gap; it's the culmination of years of working with the industry's top product teams and retention experts.
Mastering Retention - Product Analytics Playbook Vol.1
155-page ebook on using data to improve user retention