Understand and master ASO (both iOS and Android), including topics on: 1. Understanding the Algorithms 2. Increasing Visibility 3. Improving Conversion Rate 4. Optimizing for iOS 11 5. Comparison of ASO Tools 6. App Indexing 7. 20 Case Studies Great foundation for beginners + tips, tricks & techniques for expert ASOs Use code: ph25 for 25% off!
The App Store Optimization Book is the longest and most thorough book on ASO so far. There are some smaller ebooks out there, but this is definitely the best of all at the moment.
It's 370 pages and includes many tips and tricks that even some advanced ASOs may not be aware of. It also includes great insights for people looking to update their app for iOS 11 and covers Google Play optimization, not just iOS App Store.
