Press releases can seem too spammy, and PR can be costly, mysterious, and comes with no guarantees. PR in a Box is looking to create transparency and focus during the PR process.
wow this is fantastic, definitely a product I would / might use. The issue with a lot of PR agencies is getting to know exactly what you are paying for. Ok I'm paying say $1000/month minimum what do i get for that? How many writeups? How much research? How many interviews? Any guaranteed backlinks?
Definitely going to look into this a bit more and maybe give it a go.
@patrickcoombe It is exactly this issue that we are looking to solve for people. Clear targets. Accountability by agreeing results to be achieved and a guarantee to ensure promises are kept. Our focus currently is on producing articles but interviews and other such goals will follow. Would be great to give you hand. Read through the site more and perhaps we will talk PR soon :)
@patrickcoombe We discuss where you would ideally like to be featured. We then look at the story and come up with realistic targets. Client agrees on these and then there is a guarantee in place. So if placement isn't secured a refund if granted. Accountable PR.
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PR in a Box
PR in a Box