Airtable

Today, we’re excited to relaunch Airtable as the AI-native app platform, combining the magic of vibe coding business apps with real production-readiness and scalability, and embedding them with an army of agents that automate thousands of hours of work in seconds. Instead of just adding more AI capabilities to our existing platform, we treated this as a refounding moment for the company. We started with a clean-slate imagining of the ideal form factor for building apps in the agentic era. We launched Airtable in 2015 with the mission of democratizing software creation. In the AI era, this mission is more timely than ever – as validated by the recent rise of vibe coding as a killer use case of AI. Building apps conversationally with a vibe coding agent is truly a magical experience, and has given nondevelopers an incredible new superpower to build rapid prototypes. Yet vibe coding is unreliable and error-prone for building production business apps. Vibe coding by nature produces apps that look good (because that’s what the builder can iterate on without knowing how to read the underlying generated code), yet underneath could contain bugs, edge cases, and data/security leaks. We solved this with Omni, our new AI app building agent that uses production-ready Airtable components. Omni builds robust apps conversationally. It designs schemas, interfaces, and workflows – all visually inspectable and editable. You get the magic of conversational app building BUT can see and understand everything down to the data, logic, and interface layers – and edit through point-and-click. It’s where the magic of vibe coding meets a no-code representation of app data, logic, and interface. And Omni is more than just an app builder. It can also answer any business question about your data using advanced reasoning, and do LLM mapreduce across large datasets to understand patterns and trends. You can also use Omni to automate quotidian tasks, like a VC partner taking notes from a startup pitch meeting and turning them into a structured entry in their deal tracking app. But here's the real unlock: any app you build with Airtable comes with an army of AI workers embeddable into your data, automating thousands of hours of work in seconds. This isn't just a thin table wrapper around AI calls. You can build apps that chain together multiple AI steps with human interactions in a complete operational system of record + engagement. It’s all built on Airtable’s enterprise-grade platform foundation, which now supports 100M+ record datasets, and integrates with data sources from JIRA to Salesforce. A spectacular example of this is what you can do with an Airtable app for creative production, powered by OpenAI’s salivatingly-good imagegen capabilities. It’s not just one chat to generate one image, but an entire workflow to take a marketing campaign concept and explore multiple creative directions in parallel, and visualize spectacularly realistic production imagery. The AI-native Airtable is live now at http://Airtable.com for new users, and existing users can switch over with this link: https://bit.ly/4leXbZ0 Every plan, including free, gets these AI capabilities + generous AI usage credits. We're disrupting our own pricing model because this must be the new default for all app-building. When the cost of making (and continually evolving) apps drops to zero, everything changes. Companies will build exactly what they need rather than settling for rigid off-the-shelf software. The new default: AI-generated apps + built-in AI agents working 24/7. What’s needed in this new era is a new form factor and paradigm for software: the AI-native app platform. This is the new Airtable. And what’s launching today is just the beginning. We’re excited to release a slew of new AI-powered capabilities in the months ahead (sneak peek: generate any visualization, agents leveraging MCP, agentically-sourced datasets, and much much more!). We’re giving builders in every company superpowers in the form of AI app building and agentic automation. These builders are front row to real-world business needs, and they are the best-positioned to iterate and solve them with AI apps. The transformation of every company is already happening, and it’s builder-led. Since the beginnings of the personal computing revolution, there’s never been a more exciting time to be a builder. Let’s go build!