Cohort analyses have become an essential part of most SaaS companies’ toolkits. The purpose of this guide is to equip you with everything you need to begin your journey with cohort analyses.
Over the course of the last 10+ years, I wrote various blog posts and published several templates about cohort analyses and related topics. With this guide I've tried to put everything you need to know about cohort analyses into one handy guide.
Given the scope of the topic I'm sure I've missed some aspects. Let me know in the comments and I'll try to include them in the next version!
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