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👋 Corey here, founder of Swipe Files
You might know me from Baremetrics (Head of Growth 2018-2020), Hey Marketers (#5 Product of the Day 5/16/2019), Refactoring Growth, or Mental Models For Marketing. But today I'm unveiling my grand vision for Swipe Files. 🎉
🤔 The problem
I had a really hard time when I was just breaking into marketing 5 years ago.
I was feeling completely alone. Always feeling like I’m making it up as I go. Starting from scratch. Constantly feeling behind. Walking on eggshells with every experiment I ran… hoping I wouldn’t screw up and get myself fired.
But after I did these things:
✓ Studied the frameworks proven to get results
✓ Learned the psychological principles that influence people
✓ Built a network of friends, peers, and mentors to get help from
✓ Collected the templates, checklists, and guides to kickstart every project
✓ Curated a swipe file of the best landing pages, ads, emails, and workflows
Everything made sense. I started doing my best work.
And I think it’s ridiculous that you have to spend years doing the exact same thing to unlock your true potential as a marketer.
🛠 The solution
Swipe Files is what I would have wanted when I first got into marketing:
📧 Actionable content to level up your marketing knowledge
🤝 A genuine community who can act as a support system
🔍 Detailed analyses of marketing examples and what makes them great
📂 A massive swipe file of the best marketing examples, resources, and guides
🎥 Specialized courses (created by yours truly) to build expertise
For the Product Hunt community: Use the code PH100 to get $100 off the All Access membership.
Would love to hear what you think. 🙏
@corey_haines?makers I do not seem to be able to subscribe to All Access, I select it and it redirects me to the Pro form - and also no ability to apply the promo code. Any pointers?
@corey_haines You had me with the demo video. You’ve always given great value to your communities and followers. Look forward to do checking this out. Hey and by the way what do you think of #Circle-12 so far?
I've been using Swipe Files since @corey_haines launched it. And it's AWESOME.
As a marketer, I love the teardowns and how Corey can pinpoint the exact things that are worth learning from.
There are some really clever people in the community too. Genuinely helpful and welcoming. Not the kind of self-promoting "circle-jerk" that most marketing/founder communities turn into.
Thanks Corey, can't wait to see where this goes!
Love this @corey_haines
For anyone considering - I've been in this community for a few months now and can vouch for a no-BS non-salely environment with some really great people sharing a lot of their work and ideas around building and marketing.
Love seeing how this is shaping up since its very actively maintained with stronger standards than what most Slack/FB communities offer.
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