I just saw @nabeel post on Medium Welcoming Sonder to Spark h/t @sparkcapital
Here is what Sonder presents itself as:
When you stay at a Sonder, you get all the local color of a traditional vacation rental with none of the inconsistencies. Sonders come in all shapes and sizes, from airy urban lofts, to delightful seaside cottages, but inside each one you’ll find the same crisp white linens, quality standards, and on-demand concierge service.
It seems to be focused on the QUALITY and mention a few things in The Sonder Promise
@leonelmore@ewalk153 in the Medium post it actually says that people find a lot of these places through AirBnB - so I'm intrigued how this works and what the strategy is here
@bentossell@leonelmore Airbnb is to Kayak as we are to Hilton. We have successfully worked with Airbnb so far by listing our locations on their site (as well as others). I see our popularity growing quickly as people have a negative experience with a host and want tosearch for an authentic experience, with hotel level standards.
@ewalk153@bentossell I see, like a boutique AirBnB. I think the concept is good, but I do not see how I would be able to know the difference unless I use your service.
It is a good idea, like a design-exclusive shop vs Amazon.
@leonelmore@bentossell a good point, on Airbnb and other sites, we have great photographs and we describe our 24/7 service and instant responses by Facebook Messenger, but it's not a complete solution. Over time, we'll gain more exposure and we'll have a greater chance to describe ourselves through SonderCollection.com
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