GENEX is a brokerage-exchange which allows people to invest in people, creating a system which resembles a financial market. We aim to replace debt as the primary source of funding for humans.
hi makers, first, its an interesting application of Blockchain and i congratulate you on launching this. secondly, i have a question for my own sake, who have you thought as your potential customers? i mean, who are you targetting to sale themselves?
@naveed_rehman Hey Naveed! We're pleased you're interested in the idea! We refer to people selling their own shares as "issuers." Just about anyone can apply to become an issuer on GENEX.
While there are no strict requirements, we look for those who have economic potential. This might be based on projects they work on, educational potential, or other professional activities such as sports. This protects both investor interests, while giving issuers the opportunity to achieve their goals.
We see the most value, at least in our early stages, coming from issuers in niches such as gaming, entrepreneurship, and social crowdfunding such as education.
@bailey_de_villiers Thank you for your reply. I have some comments and suggestions for your startup.
- The white paper and GitHub links are not working. It might be creating a little disappointment for the visitors.
- On the landing page, under the "Discover" section, please remove the last line. It looks like a typo (Fit one more sentence in here....)
- In terms of your marketing orientation, I believe that you should target the issuers first. If there are good "quality" of issuers on your website, the followers (shareholders) would start joining automatically.
- Since you said that anyone can become an issuer, as a potential shareholder, I do not like this idea of welcoming everyone. There must be a strict set of rules to permit anyone as the issuer. You must also promote that, becoming an issuer is not easy and they're accepted after lots of screening processes. So, as a shareholder, I would know that you are offering the best people that I can invest in, not just "anyone" who has randomly joined as an issuer.
- Lastly, if you agree to what I have said above and based on that, you have modified your message on the landing etc. pages, start contacting social media influencers (instagram, youtube, tiktok, and so on). Your 100% effort should be on getting as many influencers as possible on your website. You can probably set a monthly target for that. Once you will get them, you won't have to struggle for getting shareholders as they will automatically be promoting them as issuers (in other words, your website) to their millions of fans!
- I have a strong feeling that products of this kind would bring great disruption, if curated smartly.
Cheers!
@bailey_de_villiers@naveed_rehman Hey Naveed, thanks a lot for your feedback!
First of all, we are aware that some of the content is not ready yet, and we are doing our best to have everything ready for the end of the month. Also, we will correct the text under the discover section, thanks for pointing it out!
- We completely agree with you in terms of marketing orientation and we have already started targeting potential issuers that might be interested in using our platform.
-Regarding your concerns about who is allowed to be an issuer we have a different view. We believe that anyone (who complies with a basic set of rules and standards) should have the right to register as an issuer in our platform. We also believe that it's the job of shareholders to find the issuers that best fit their investment portfolio and decide whether to invest or to find better options. Responsible, diligent and hard-working issuers will be automatically rewarded since they are a more attractive investment choice than others. In the long run, issuers will be passively forced to meet market standards since that will be the only effective way to attract investors, and we are perfectly fine with that.
- Finally, we are happy you like our project and we cannot wait to bring it to life.
Cheers!
We have been working on this product for more than six months and are excited to share it with you. We hope you are as excited about it as we are and would love to hear your opinions!
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GENEX
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