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  2. Why Do 95% of Products FAIL?

Why Do 95% of Products FAIL?

Abhishek Dutta
3 replies
95% of products yess. Because of 1 big reason: NOBODY wanted it. Yep, 35% of flops happen because there’s no demand. It’s like planning a party, but forgetting to invite anyone. So, take it from me, a very simple roadmap :) 1️⃣ Start with “Why”: Great ideas don’t matter if no one needs them. Solve one problem people actually care about. 2️⃣ Build Smart: Design for your audience, not your ego. Nobody loves a product trying to do too much (cough super apps cough). 3️⃣ Test Ruthlessly: Feedback isn’t optional—it’s survival. Let beta testers rip it apart, so customers won’t. 4️⃣ Launch Loud: No whispers here. Your launch should scream, “This is what you’ve been waiting for!” 5️⃣ Iterate Always: The work isn’t done post-launch. Keep listening, tweaking, and evolving—your users expect it. Products don’t fail because they’re bad ideas—they fail because they don’t connect. Understand your audience, or you’re just yelling into the void. What’s one product you thought would be a hit but never cared about after trying it? Let’s decode why it missed the mark! 🔥

Replies

Alex Gordon-Furse
People dont obsessively canvas possible users first
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Nha Hyerin
"Great points, Abhishek! I totally agree that the key to a successful product is understanding the why and truly addressing a real problem people care about. It’s easy to get carried away with features or what we think is cool, but if it doesn't resonate with the audience, it falls flat. One product I thought would be a hit but ended up not caring about after trying it was a fitness tracking app. It promised everything from personalized workouts to diet tracking, but the experience felt overwhelming and complicated instead of motivating. I think it failed to solve the actual pain point, which was simplicity and ease of use. Sometimes, less really is more when it comes to products. Thanks for sharing this roadmap—it's a great reminder to always prioritize customer needs over assumptions!"
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