What was your best investment in 2024?
Business Marketing with Nika
27 replies
For me, it was an investment in my
1. Newsletter (writing) that brought me some paid sponsors
2. YouTube channel interviews: It also brought some opportunities to my guests
3. Travelling and meeting new people
4. Books – education, learning
Replies
Ashit Vora@ashitvora
IntroJoy
1. Standing Desk. It was much needed.
2. Connecting with people via LinkedIn DM. Would love to connect with more interesting people.
3. Making sure I never miss any badminton tournament of my daughter. I will regret missing it later but wont regret not making $1000 more.
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@ashitvora And can you work normally with that standing desk? :D
Because personally I realised, that when I do graphic design or videos, I need to sit – my hand needs to be precise doing movements. When I stand, it is not good :D
3. Is top! :)
IntroJoy
@busmark_w_nika my usual day is
- talking to team
- researching on what's happening in the industry
- demoing Draftly.so
- talking to potential customers
Whenever I'm talking to someone, I do it standing.
If I'm writing something - LinkedIn post, PH activity, etc, I sit and do.
IntroJoy
@busmark_w_nika also, may be its just me but I feel more energized and pumped when I stand and talk rather than sit :)
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@ashitvora aaa, sorry, I totally forgot about meetings – then it makes sense :D :)
Growing income from my SaaS (https://colorfulbudget.com/). It's not much but it's a dream come true to have any independent income from the product I created myself.
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Stocks 2 buy
IWM and smaller cap stocks, they still have great growth potential going forward to 2025
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@sanzhi_kobzhan yeah, I totally forgot to invest in assets this year :D wise decision.
Animate AI
My best investment in 2024? Definitely building this multi-agent AI game called “太空杀残局挑战” in 太空杀 (the Chinese version of Super Sus). It absolutely took off—millions of players jumped on it in August. Crazy stuff.
If you’re curious, definitely check it out on YouTube or Bilibili. Watching how players "hack" the AI to win is honestly so fun and kinda mind-blowing~
Now, I’m diving into something new—launching an AI video generator for consistent characters with Animate AI. Feels like the next big step, and I’m excited to see how it goes. Just the beginning though, can’t wait for more fun ahead! 🚀
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Animate AI
@busmark_w_nika Oh Nika, I’d love to share! 😊
This summer, we launched a seasonal AI game called "太空杀残局挑战" inside the app “太空杀” (basically the Chinese version of Super Sus). The idea was super exciting—players had to beat AI agents in tricky endgame scenarios. For us, it was the first time bringing a multi-agent AI framework into such a massive DAU game. What made it so exciting was that the AI didn’t just play strategically—it acted and talked like a real human, responding to players’ moves and conversations in natural, believable ways.
As the founding product manager for this project, I worked on making the AI think, talk, and react naturally while solving tricky issues like LLM hallucinations (when the AI makes stuff up) and memory issues. It was a tough journey, but seeing it all come together was incredible!
When the "太空杀残局挑战" game launched, it took off like crazy—millions of Chinese young players joined, and they started coming up with clever ways to “hack” the AI. People shared tons of videos on Douyin (Chinese TikTok), YouTube, and Bilibili, and we even trended on Douyin for a whole week! The game isn’t available anymore (it was seasonal), but you can still find the UGC videos and posts if you search “太空杀残局挑战” online. (It’s all in Chinese, so a translator might help. 😅)
If you want, I can send you a screenshot of the “太空杀残局挑战” project page saved in my albums in a private chat! Just let me know. 😊
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For those who is interested:
This my newsletter:
https://substack.com/@businessma...
YouTube channel:
https://www.youtube.com/@busines...
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Launching soon!
My best investment was the time I spent reading and learning.
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Ditto to the newsletter!
I launched mine (https://hellomortal.substack.com/), and I'm so glad I took the leap.
We're all gonna die. Let's talk about it.
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@mauraball Wow, how long did it take you to get over 1k subscribers? Did you have any lead magnets?
@busmark_w_nika A few months and yes! One of which I will be launching on PH. It is a free contemplative personality test to help you explore your relationship with mortality. However, we haven't done anything paid yet, and I'm excited to eventually do that.
My main investment was buying TIME by using 2 products the first was Chatgpt in its early days you really don't buy the tool you bought your time in searching and analysing all that is just by one prompt, the other investment was also buying my time Searching for presentation templates all that solved with Premast it's website and plugin in the powerpoint just have access on top notch professional templates for every situation just drag and drop
they really saved alot for me from searching ❤️
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@bola_nabil same for chatgpt – but in Grok edition :) Thank you for sharing your experience :)
@busmark_w_nika is it more powerful than chatgpt ?
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@bola_nabil I would say the same :)
For me, investing in new learning tools and courses this year has been so rewarding.
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