What's your method to iterate over your business model?
Arthur Coudouy
47 replies
Hey PH!
We're offering a freemium service in B2B (https://axolo.co, we help tech teams working on Github and Slack reduce code review time). Most of our features are included in our free plan and we started last week our premium plan for companies looking for more customization.
Right now, my main question for our upcoming features is to decide whether each feature should be in the free or the premium plan. Do you have any advice?
Replies
Sébastien Robaszkiewicz@robi
Jitter
If you have some usage already, you could examine what your hardcore users do with your tool: there are probably some features they use extensively, while the other users never use them. These features are good candidates for the premium plan
Share
Integration Marketplace for GitLab™
Inodash
Good idea
Career Switch To Coding
I think the balance of freemium is to to balance making sure the product is useful but make it obvious how much more useful it is when you start paying. As other commenters have said though, deliver value first before finessing the paywall line. I would probably raise prices before moving that boundary. Paying customers are probably less sensitive to a price increase than free customers are to finding a key feature that makes it useful for them is behind a paywall
SaaS for Greater Good
Solve for your customer @arthurcoudouy especially the paid users, revenue is 🔥, categorize your paid users as super users (early adopters and champions) and users who are in for the short term benefits. Build the highest affinity relationship with superusers, ask them about how they use the product (use cases), in most cases you will start seeing the gaps (integrations that can be native, hybrid usage - some other app and tool fulfills a large part of their problem statement, see if you can build that and so on). You will start to see a pattern emerge and you will mature on your intuition that will always be backed by data. Secondly have a clear product roadmap (you could not get the whole thing right or comprehensive but people are used to answering closed ended questions rather than open ended questions. Cheers mate 😎 Congrats on Axolo (BTW love the headline - A war room for each pull request!!!
@arthurcoudouy @saascoach Solve for your customer - This is absolute gem. Never forget this and you never have to worry about anything else.
MojoAuth
Hey @arthurcoudouy
Amazing idea.
In my opinion, You should have 3 plans -
1 - Free forever version (Grow with your customers)- So that everyone can use and can upgrade later. Some small companies and teams may not pay you right now but they will be a premium customer as they grow.
2- Free Trial for 28 to 30 days(enough time to test and get habitual) which includes all features - So that everyone can use the premium features. They get to know about the benefits and value you are delivering in a paid plan. and Once they find value, they will never leave. Also, it can give you stats of what features are most useable for customers.
3- Paid plans - For Small, Medium, and Enterprises- That totally depends on your persona and strategy.
Usually, I charge for such advice but it's free for you. :P
Kidding.. All the best for your product. :)
Hello! It seems to me that shareware will be great.
Zappi Ad Predictor
I'd aim to deliver value first, before worrying about giving too much away for free. As long as you've given the paid/premium plan SOME thought, IMO it's better to make sure you're delivering value to the user, before worrying about how to constrain/limit that value @arthurcoudouy!
Notion2Email
@arthurcoudouy @nik_hazell I like that!! Just screenshoted to save.
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HackerPulse
My guess is you have to include basic features in your free plan and most of the exciting stuff in the premium plan.
Then you can play with 1 month free of a several feature and see how it works.
I call it "throw spaghetti into the wall and see what sticks"
Integration Marketplace for GitLab™
@gleb_braverman thanks! I like the concept ;)
WebsitesToolz
@gleb_braverman I totally agree with Gleb you want to be flexible enough to give users a taste of the premium features. Hey Guys i am the founder of WebsitesToolz we recently launched on PH. We just launched on AppSumo. Do check out our PH page for link to AppSumo.
InAppStory
@gleb_braverman great advice!
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Based on the subscription based models I've been seeing, some are unfair, others are too inclusive.
You don't want to give away too many free features, but at the same time you want to give your users an immersive freemium-based experience.
What I would advise is, keep the basics free for a limited number of repos / team members, and keep all sorts of automation and extended collaboration for a paid version. Could be on a member/month fee as well.
This is a good product. I believe once a product offers a unique value, once users need it they won't mind parting with their money.
Value first, think of it quantitively the more you offer for free will likely more rapidly grow which is probably more important for you.
Make an assumption and test !
Bueno yo pienso que deveria ser un plan gratuitocon funciones bacicas pro claro tratar de que todos puedan acceder al plan premium como un demo baya para que puedan ver realmente que es lo que o q pasaria al adquirir el plan premium