What's your favorite tool for creating email newsletters and tracking results?
Ashit Vora
8 replies
We're planning to start a regular newsletter but need a good tool to manage and track it. What do you use to create and analyze email newsletters?
Replies
sietse schelpe@sietse_schelpe
No , mailchimp lacks a lot of things. brevo is good and cheap. Hubspot is nice, but you also have tools in wordpress that actually make things cheaper and faster.
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IntroJoy
@sietse_schelpe What are thoughts on Mailerlite. I like their user interface - simple and easy to navigate. No unnecesary features.
Mailchimp gets the job done for basic newsletters but Hubspot has more advanced features for tracking engagement. If you're using WordPress, MailPoet is a great affordable option that integrates directly with your site. And if you want to get really fancy, Klaviyo has powerful segmentation and personalization capabilities but comes with a higher price tag. Really depends on your specific needs and budget.
I personally like Sendinblue for newsletters - it's more affordable than some of the bigger names but still has robust features for design, list management, and analytics. Another option is Substack if you want more of a blog newsletter format. Curious what others have found works well!
I really like using Mailchimp. It’s user-friendly and has a nice drag-and-drop editor for designing newsletters. The templates look professional but are easy to customize. Plus, the reporting tools give me good insights into open rates and clicks without being too complicated. It’s great for both beginners and more experienced marketers.
IntroJoy
@kemonki1985 I see. Never tried Mailchimp. I've only tried Mailerlite and Convertkit (now Kit.com) in the past but as the list grows, Convertkit starts becoming very costly.
I personally love convertKit its super intuitive and designed specifically for creators
Constant Contact has been amazing for my outreach campaigns.