What is the toughest challenge to build an e-commerce in your opinion? And Why?
Micky Nguyen
6 replies
Such as:
- Validating customer's demand
- Tech tactics
- Acquiring users/sellers
- UX/UI
etc..
Replies
Daniel Engels@daniel_engels
The toughest challenge is to acquire customers.
With tools like Shopify or BigCommerce, it's fairly easy to launch an eCommerce. It could be done in a day.
However, building reputation and visibility is a task of a different level of complexity.
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@daniel_engels User acquisition is the biggest problem requiring to burn a lot of money and to spend lots of time
WorkHub
For e-commerce, I believe marketing tactics are the most time-consuming yet necessary, and UX/UI is also crucial.
@qudsia_ali yes! I think it takes a lot lot time, money and efforts to acquire both users and sellers
Marketing. Since there are a lot of products that are the same, it's hard to convince customers what to buy.
Marketing is probably most critical part of this. In general, e-commerce has a lot of more things to worry about than marketing: product searching, sourcing, inventory, storage and fulfillment. These things all add up and take away your time, especially if you start out as a single person army.
Solutions that save you from the chores would be great, so you can focus on marketing.