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    2. What is the best marketing strategy for a Product Launch?

    What is the best marketing strategy for a Product Launch?

    Austin Armstrong
    4 replies

    Replies

    Ignacio Assis
    Hello Austin, there are many marketing strategies before a launch but the two that I would recommend the most are: -Paid ads (Facebook, Google, X) It is perfect because it allows you to reach people without having an audience -Influencer Marketing -Affiliate Marketing I would like to be able to connect with you to exchange ideas and help you with whatever you need.
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    Beep! - New Era for Collaboration⚡️
    - Give yourself a runway of about 30 days before the launch to build an audience or connections with people/the community. You can even convince some good friends or family members to join PH, not only can they upvote later on but they can also benefit from the tools they find on here. - Make sure you have your marketing material created and refined for the launch (headline, description, image, etc.) - Try to be active and broadcast the launch across all the social media channels you are on. Build excitement (in a human, non "salesy" or intrusive way) Those mentioned are the organic and ethical methods, but there are techniques other PH launches have used that are a bit more shady which shall not be covered.
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    Eliza Crescini
    It is communicating and participating with other people here. And learning about other products as well!
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    Francisco Cavanna
    -Join different entrepreneurship's communities. If you have a team that can also join would be great. Start giving self interest value to the communities at first. Then start promoting your product and have your team hype it up. This will make people more interested on the launch. The day of the launch, ask them to upvote your product in PH. This will give you a solid start -However, I think it is more important to focus on the growth after the hype of the Product launch, this is where you could make up a difference in relation to your competition. This can be achieved by developing a Affiliate channel, microinfluencer marketing strategy, SEO optimization and google ads (which will increase high intend traffic) and Facebook ads. If you have any doubts, please respond the comment!
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