What is a Sales Funnel?

adar
10 replies

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Gurkaran Singh
A sales funnel is like a recipe for converting leads into customers: you mix awareness, interest, desire, and action, and voilà, you've baked yourself a successful sale soufflé!
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Abhra Chakraborty
Hey @heyimadar! 😄 A sales funnel is a marketing concept that illustrates the journey a customer goes through from discovering your product to making a purchase. It usually consists of stages like awareness, interest, decision, and action. Understanding and optimizing your sales funnel can significantly boost your conversion rates! 🚀 Have you implemented any sales funnels in your marketing strategy? 🤔
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adar
@abhra_ch Yeah sure, and i wrote this about sales funnel https://open.substack.com/pub/he...
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Jayesh Gohel
Hey @heyimadar Imagine a funnel you pour water into. Wide at the top, narrow at the bottom. A sales funnel is similar, but instead of water, it shows the journey of potential customers towards becoming paying ones. At the top are a lot of people who might be interested in what you sell, but haven't heard of you yet. In the middle, you nurture their interest with helpful information, showing why your product or service is good. By the bottom, only a few are left, but those are the most interested and ready to buy. A good sales funnel helps you target the right people at each stage, turning lookers into loyal customers.
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Sahil Mahalley
It is a marketing concept that describes the journey a potential customer goes through from first becoming aware of a product or service to making a purchase. There are a few Stages in this funnel → 1. Awareness 2. Interest 3. Consideration 4. Intent 5. Evaluation 6. Purchase The Purpose of this funnel is → - Guide prospects through the buying process - Identify where prospects drop off to improve conversion rates - Tailor marketing efforts to each stage of the funnel Please share your opinions on this ↑
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Liam Patrick O'Connor
A sales funnel is the process of converting a visitor or prospect into a paying customer. It's a series of steps designed to guide potential customers through the purchasing journey. Typically it includes stages like Awareness, Interest, Decision, and Action. The goal is to nurture leads, build trust, and ultimately drive conversions and sales. Having a well-designed sales funnel is crucial for any business looking to grow revenue in a systematic way.
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Charlotte Elise Sinclair
A sales funnel represents the customer journey from awareness to purchase. It has stages like Awareness (attracting prospects), Interest (generating interest in your offerings), Decision (prospects evaluating options), and Action (prospects becoming paying customers). Optimizing each stage (compelling content, lead magnets, customer reviews, clear CTAs, etc.) can boost conversions. Would love to hear others' experiences with crafting effective funnels!
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