What are the most common mistakes people make when launching on Product Hunt?

Question

I’m gearing up to launch my company’s product on Product Hunt and want to make sure we execute it in the best possible way.

To help with our planning, I’m curious: What do most people underestimate when launching a product here? What are some common mistakes to avoid?

Benson Xu · Accepted Answer

don't attract too spam to ask the upvotes

Marlowe Reed · Answer

I've noticed that some people forget to engage with the community on Product Hunt.

Answer

By my experience, one major mistake is not conducting enough pre-launch promotion.

Aldi Xhafa · Answer

Speaking from experience, I should have been more active in the discussions, follow more people and upvote more products before the launch

Business Marketing with Nika · Answer

Not mapping the platform enough before the launch. It is like observing territory.

Alexander Galitsky · Answer

They don’t spam enough asking for upvotes

David Patrykowski · Answer

Hi! Definitely building a community beforehand and checking the rules well before posting. You need high quality content and beware of spam like upvotes. It can get your product rank lower if PH suspects fishy behavior.

Barrett Hayes · Answer

Make sure your  product’s benefits are obvious right from the start so people know why they should care.

Salar Davari · Answer

launching a yet-to-be optimized tool

Matthew David Harris · Answer

Def not promoting enough on social media beforehand to build hype! And not having a super compelling thumbnail image and above-the-fold description to draw ppl in and get those precious upvotes in the first few hrs after launching 📈👀

Elena Tairova · Answer

Idk what are my mistakes, but I apparently had them all, coz the PH algorithm hates us for some reason. 
Didn't ask for upvotes, or anything fishy 🤷‍♀️

What are the most common mistakes people make when launching on Product Hunt?

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