What are the best outreach strategies for a successful product launch?
Bilal Asif
13 replies
Launching on Product Hunt requires effective outreach to generate buzz and attract attention. π
What strategies do you take for outreach? Any tips and hacks proven to be effective? π
Replies
Monalisa Sethi@monalisa_sethi
Building in public, social selling works the best. This kind of organic methods take time, hence one should start 3-4 months prior to actual launch (at least 2 months). Any other outreach strategy can then complement these efforts.
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@monalisa_sethi This is insightful Thanks for sharing.
My top strategies includes:
1οΈβ£ Social Media
2οΈβ£ Email Marketing
3οΈβ£ Cross-app Collaboration
4οΈβ£ Influencers Supports
5οΈβ£ News and Media
@veeresh_devireddy I totally agree, I have one question though, what tool do u use for email marketing?
@bilalasif I use Amazon Pinpoint for large scale email marketing.
For a successful launch, focus on community building and engaging on Product Hunt to generate interest and support.
Building a community around your product is a fail-proof method for sure.
@itrat_batool trying my super best to do that, Thanks Itrat. π
Comment Deleted
First of all know your audience their interest properly
Definitely leverage your network to build hype! Reach out to friends, family, and any influencers or journalists you know to help spread the word. Pre-launch teasers on social media can also generate excitement. And don't underestimate the power of a kick-ass launch event!
@oliviajanecarter Thanks for sharing Olivia. :)
Build anticipation with teasers, leverage influencers for broader reach, and create a dedicated landing page for early access or pre-orders. Hosting a virtual or in-person event can further engage your audience, while targeted press outreach and blogger partnerships boost visibility.