What are some marketing tricks we fall prey to every day, but don't realize it?

Scarcity tactics like "limited-time offer" or "only a few left!" trigger impulse buys. We also subconsciously trust social proof, so things like fake reviews, AI-powered search or influencer endorsements can sway us. Marketers are sneaky!

X day streak on Product Hunt

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video hooks... the initial few seconds of videos that have nothing to do with the remaining 15-20 seconds of the video

One trick limited time offers to create urgency

Ever noticed how marketers sprinkle terms like "limited edition" or "sale ends soon" like confetti to create urgency? It's like they've mastered the art of making us panic buy that extra pair of socks we never knew we needed!

We encounter subtle marketing tricks that influence our decisions daily without conscious awareness. One prevalent tactic is social proof, where endorsements from influencers or testimonials create a sense of trust and credibility, nudging us toward a purchase. Another common strategy is using colors and design in branding, which subtly evoke emotions and associations, impacting our perceptions of products or services. Additionally, the framing effect plays on our cognitive biases, such as presenting pricing options in a way that highlights the most expensive as a decoy to make other options seem more reasonable.

Getting lured by the benefits written on the front side and ignoring the mentioned ingredients on the back side.