Want to know how to crack your launch? Magnetiq had two badges at first launch, feel free to AMA! 🔥

Cem Özçelik
47 replies
We received the #2 Product of the Day & #4 Product of the Week with over 1000 upvotes and 500 comments. It has been a complex, tiring but fun and successful journey for us. We would like to share our outcomes and approach with the community. Please feel free to ask us anything. Blog link: https://usemagnetiq.com/en/blog/growth/35-b-how-did-we-receive-over-1000-upvotes-on-our-product-hunt-launch

Replies

Marcin Demkowicz
Hey, Cem. Congrats on the launch! Give it to me straight: did your PH success translate to sales (or pre-sales, if that's what you track)? If it's easier: what was your definition of success, going in to the launch?
Cem Özçelik
@martin_demkowicz Thank you Marcin. Our first priority was to get as much feedback as possible. We received a lot of feedback and also gained a significant number of users.
Jasper Ruijs
Growth Hackers Guide To Producthunt
Growth Hackers Guide To Producthunt
Congratulations!. What parts of your strategy were automated? Do you think the product was the #1 factor in being successful or your marketing campaign?
Cem Bulut
@jas801 Thank you Jasper! I would not consider our strategy automated, we've mostly worked on community building. To answer your second question, we believe the top factor was the product itself, marketing campaign helped it boost.
Dávid Sipos
How did you prepare for your launch?
Cem Bulut
@david_sipos1 Hey Dávid! You can find the details of how we prepared here in this blog post: https://usemagnetiq.com/en/blog/... Please feel free to shoot any questions!
Marko Rakic
LeadDelta professional relationships CRM
Congrats :) How long have you waited before the first follow-up? And was there a second follow-up because there is only 24h?
Cem Bulut
@marko_rakic2 Our first touch was one day before the launch and the second one was within the launch day. We would not want to spam people with notifications all over the week or throughout the day. We just wanted to remind them that we were launching that day.
You guys did a great job launching your product, and the outcome is even more remarkable. Well done, and keep rising.
Cem Özçelik
@qudsia_ali Thank you Qudsia, you're very kindle 🙌
Edun Kerry
Ultimate Notion Home Manager
Ultimate Notion Home Manager
amazing results man🔥♥️
Elif Duran
BeforeSunset AI
Hey Cem, first of all, congrats on your big success 🙌🏼 Where did you announce your launch?
karanveer
@elifduran @omer_ersin you can literally start a side hustle offering the same level of service that you made your product go through and earn on the side. People will pay for this. :D
Omer Ersin
@elifduran Hi Elif, Thanks for the kind support! We pretty much announced our launch through all platforms. Some to give some idea for you: - Slack Groups - IndieHackers - Facebook Startup/Entrepreneurship Groups - LinkedIn - and many others :)
Jonathan Nass
@elifduran @omer_ersin I've never found much success in FB groups. Do you mind sharing a few that have good engagement?
Marko Rakic
LeadDelta professional relationships CRM
@elifduran @omer_ersin @jonathan_nass It would be helpful for me too
Omer Ersin
@elifduran @jonathan_nass Hi Jonathan, rather than PH communities at Facebook, groups for entrepreneurs and startups will have a better outcome as they are actually groups with engagement.
freela ncing
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Justin Johnson
Congrats on the successful launch! What day of the week did you launch? Curious if earlier in the week helps?
Cem Bulut
@justin_govy Thank you Justin! We launched on a Thursday, that is a competitive one. More competition means kind of risking your daily badge while you get more traffic and more attention so it is a plus for the weekly badge actually. Earlier in the week does not necessarily help because weekly rankings are not only based on the number of votes, and your hype ends after the launch day so not significant amount of votes are added after the launch day.
Software Guy (Aarvy)
Hi, congratulations on your launch. I can help you review your product on my blog. If you want me to review your product please ping me at thesoftwareguy1994 at gmail.com with your name and product details.
Omer Ersin
@patrick_kessler Hi Patrick, Yes that is how it works. PH counts votes btw Monday - Sunday, at the end of each week you receive the badge.
Daniyar Yeskaliyev
Hi Cem, thank you for the discussion. I wanted to ask if we have a few employees active on PH, should we hunt the product from the Founder's account (less subscribers) or from an employee's account with more followers?
Cem Özçelik
@dan_yes Hi Daniyar, I'd prefer an account with more followers, more users will be notified. It's not important if the founder hunted the product so I'd focus on notifying more users insted
Daniyar Yeskaliyev
@cem_ozcelik makes sense, thanks. But what if the product was launched already once (a year ago) by the founder, can I still hunt it from my account for example? I know that you can launch every 6 months, but can it be any person? Thanks in advance for your kind response!
Cem Bulut
@cem_ozcelik @dan_yes That's a great question. Although we have not experienced this case at first hand, we've seen some second launches hunted by different people than their first one, so it is possible to do that.
Selin Anil
Tebrikkler ;-) Congratulations on such an achievement! I am launching Kryptview in exactly a week from now and have extensively read articles to make sure to comply to the rules and have a smooth launch (and I do hope as successful as yours!)! I was curious whether the ProductHunt algorithm treated the same way all accounts, independently of their date of creation. Any idea on that?
Cem Bulut
@selin_anil Çok teşekkür ederiz Selin, thank you! :) I hope you have a very successful launch! We think that more active users contribute more to the ranking, as well as more followers getting notified about your launch. So it is important to reach out to the people actively contributing to PH community.
Mehran Najafi
Congrats! How did you build a community with your early adopters?
Cem Bulut
@mehran_najafi Hi Mehran, we've mostly gone with one-on-one communication with our early adopters, we're working on the next phases in community building.
Mehran Najafi
@cem_bulut nice! looking forward to watching you guys grow more
Olga Maslo
Wow! Is really interesting! We launch new project on Kick. Im looking new ways to promotion.
Olga Maslo
@cem_bulut Cem, you have not seen any tips on promoting a project on Kickstarter, I really need help)
Cem Bulut
@olga_maslo Olga, actually I don't know about promoting a project on Kickstarter. I'm sorry I don't have any tips. Let me know if you have any questions about launching on Product Hunt.
Cem Bulut
@olga_maslo Great to hear that Olga, hope it succeeds!
Olga Maslo
@cem_bulut I also posted thss project here )
Shivam Garg
congratulations Cem,We are in the process of launching new product on PH. Im looking new ways to promotion. Can you suggest few ways/approaches which works really well for you ??