Social Media vs. Email marketing
Aristo Coutinho
127 replies
Which is more effective?
Replies
Ivan Dudin@myprlab
Blocks
It is better to use both channels. By the way, they can complement each other perfectly. And the efficiency depends on the quality of cooking.
You can tag me if you want quality cooking emails =)
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Mailforge
Cold email, the most cost-effective way to acquire users!
SocialSignal AI
The choice varies based on your target audience. For instance, for a B2B model, I'd suggest incorporating Email marketing and cold calling. However, in a B2C model, social media can generate significant leads, especially with strong social proof and community engagement.
Start by defining your target audience, then decide on the optimal marketing channel. By the way, I'm working on launching my first product, which simplifies these processes with just one click, even for those without extensive marketing knowledge.🚀
I think email marketing is often overlooked but it's definitely one of the most effective channels. As already said, get your newsletter going :)
SocialSignal AI
@steve_lourdessamy You are right. write amazing emails using AI, try textcraftai.com
great question Aristo.
So many answers are : "it depends on xxx"
It would be great to explore all the possible parameters (audience, product type, product maturity,...) and draft a kind of decision matrix based on what the community recommends.
Intelogos
I dont know yet, but guess both of them good for different prospects
The LinkedIn Inbound Playbook
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It really depends on your product & target audience. It's like asking which tyre is better? They each have an intended purpose & you need to see which audience/community better aligns with your product.
The LinkedIn Inbound Playbook
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Email marketing is great for every business when you target the right audience segment.
Social media is great for some businesses but not for all it also depends on the platform and target audience.
The LinkedIn Inbound Playbook
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I think at the end of the day it depends on your target audience but for B2B it is definitly email marketing!
@olena_bomko i haven't made good expierences with linkedin, I am also running a event business called b2b-liga all our customers come from emails sent out
The LinkedIn Inbound Playbook
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Social Media is best for me. Because I am not strong in Email Marketing :)
UX Playbook
Email for sure! So start your newsletter ASAP
@semigrownkid nice tho. But not all business need email marketing I think social media marketing works for some businesses
SocialSignal AI
@semigrownkid if you wanna write amazing emails try - https://textcraftai.com
UX Playbook
@patrick_sao_e14 You will thank me later 😉
Jupitrr
First, it depends on what kind of company you are and what you're looking for.
In a super general rule of thumb,
Email marketing is good for both conversion in short term and branding in long term
Social Media is not good for conversion in short term but is very beneficial for branding in long term.
Social Media really helps us get noticed by more people, while Email Marketing lets us build meaningful relationships. Here at Logomakerr.ai, we've experienced how this powerful combination has really elevated our brand. We've used our social media to show off the variety of logos we offer, and through emails, we've formed strong connections that last. It's been an incredible journey.
Depends on the product and industry. Social media for B2C, email marketing for B2B.
@olena_bomko absolutely! And Twitter too. Like I said, it all depends on the situation. Some sales in B2B are difficult to make even through Linkedin.
The LinkedIn Inbound Playbook
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The LinkedIn Inbound Playbook
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WorkHub
Email marketing
both is the best...
Dezan.cc
Depends on what you're selling.
Although email marketing is me sustainable and organic, but social marketing can help capitalize on trends and give faster results but it's more expensive.
Depends on your focus and reach. For business clients, email can be more effective.
Personalization is where email shines. Addressing recipients by name and tailoring content to their preferences enhances engagement and drives better response rates.
EnVsion AI
What's the context? I think it's highly audience + product dependent.
Also depends on where your "unfair" advantage lies. If you already have a newsletter with lots of subscribers then you could leverage it.
Alternatively if you're killing it on Twitter and have a big following then you could opt for this route.
Or you could combine both (e.g. launch a newsletter to your followers on Twitter).
Or you could start with cold emailing if you don't have a big audience + following but need to recruit the first customers of your product.