Should you attend podcasts for promo?

Question

I recently got to 147$ MRR with my startup Affistash and although I am really happy with it, I started thinking about ways to leverage my marketing, since I think that the methods that I am using right now aren't really anything sustainable in the long run, at least without a big budget. (I mostly used Reddit, TikTok, Twitter)

Think about it, it's usually only 1-2 hours, and you can reach a huge audience if you manage to get on the right podcasts.

In my case, being a 16 year old entrepreneur and founder of 2 profitable( software companies, an agency, a marketplace, and recently a SaaS), I hope this will make it easier for me to get on some pretty interesting podcasts to tell my story :D

What do you think about podcasts for promo? I would love to hear you thoughts, maybe it can help me and others make a better decision

Cheers ✌️

Ivan Homola · Accepted Answer

I've attended a podcast only once, but it was a great experience. I got a lot of new connections over LinkedIn and a few followers on Twitter, but mainly I could promote my project(s). Joining a podcast can be an effective way to promote your brand or product as long as the podcast is relevant to your audience. So, think about the target audience and what value you can have for listeners. The main benefits are 👇 ✅ Building relationships Being a guest on a podcast allows you to build relationships with the host and other guests, which can lead to future collaborations and opportunities. ✅ Establishing yourself as an expert Appearing on a podcast as a guest can help establish you as a thought leader and expert in your industry, increasing your credibility and trust with potential customers. ✅ Increased visibility Podcasts can have a wide reach, so appearing as a guest can increase your visibility and reach a wider audience. ✅ Long-lasting promotion Podcast episodes are often available online indefinitely, so your appearance on a podcast can continue to promote your brand or product long after the episode has aired. I think it might be a good idea to add some extra paring features to my podcast monetization service: https://pod.fan/ 🤔 I see this topic rising on the Internet.

Igor Sadkin · Answer

Podcasts can help establish you as an authority in your industry and provide valuable networking opportunities. It's a good idea to find the right podcasts that align with your target audience and message for long term growth.

Anoir Houmou · Answer

Podcasts are a great way to tell your story and put yourself out there, definitely go for it!

Victor Giurgiu · Answer

@ichangetheway Great insights. Also, thanks for sharing some advantages ;)

Kira · Answer

I got a further question. How do you approach podcasts for promo purposes?

Richard Gao · Answer

Recently attended a podcast this week

I say go for it

Mainly, I'm focusing on startup and AI podcasts for my SaaS evoke-app.com

Slava Nikitenko · Answer

choose podcasts of your specialization

Should you attend podcasts for promo?

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