Reaching out to youtube influencers for promo before launch?

Question

Has anyone had luck reaching out to youtube influencers in your space for promo? Maybe a podcast?

If so, what did your outreach look like? How did you develop the hook to get them interested (without payed contracts)?

I am thinking to reach out to channels that have 10,000 users or less, growth channels to form partnerships.

Ken Wu · Accepted Answer

Can get expensive even with 10k users

Joonatan · Answer

Can be difficult to find one's that could do it without a pay. Not saying it's impossible but certainly can be tricky

David Deisadze · Answer

@kylesamuels love it! How big was their subscriber count?

Kyle Samuels (he/him) · Answer

I am in the process now with podcasters, we sent them a bio and topics that I wanted to speak on, and then we started getting things scheduled.

David Deisadze · Answer

@joonatanvanhala yes certainly! Any other ideas for distribution? My target personas are early to mid career professionals, students starting the segment with tech.

Maybe hackathons? Or getting a table at a career fair?

Kyle Samuels (he/him) · Answer

@david_deisadze They were audio only, so I don't know.

David Deisadze · Answer

@ken_wu3 have you done it in the past? Do you have any alternatives in mind?

Reaching out to youtube influencers for promo before launch?

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